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About this Book

Hardcover

288 Pages, 5.7 x 8.3 x 1.1 in

July 6, 2008


0316172324
9780316172325

From the Publisher

In his landmark bestseller The Tipping Point, Malcolm Gladwell redefined how we understand the world around us. Now, in Blink, he revolutionizes the way we understand the world within. Blink is a book about how we think without thinking, about choices that seem to be made in an instant-in the blink of an eye-that actually aren''t as simple as they seem. Why are some people brilliant decision makers, while others are consistently inept? Why do some people follow their instincts and win, while others end up stumbling into error? How do our brains really work-in the office, in the classroom, in the kitchen, and in the bedroom? And why are the best decisions often those that are impossible to explain to others?In Blink we meet the psychologist who has learned to predict whether a marriage will last, based on a few minutes of observing a couple; the tennis coach who knows when a player will double-fault before the racket even makes contact with the ball; the antiquities experts who recognize a fake at a glance. Here, too, are great failures of "blink": the election of Warren Harding; "New Coke"; and the shooting of Amadou Diallo by police. Blink reveals that great decision makers aren''t those who process the most information or spend the most time deliberating, but those who have perfected the art of "thin-slicing"-filtering the very few factors that matter from an overwhelming number of variables.

About the Author

Malcolm Gladwell is a former business and science writer at the Washington Post. He is currently a staff writer for The New Yorker.

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From the Critics

Gladwell's real genius is as a storyteller. He's like an omniscient, many-armed Hindu god of anecdotes: he plucks them from every imaginable field of human endeavor.
-Time

Concise and provocative.
-Business Week

Compelling
-Wired Magazine

From The Community

Who's Listing it as a Top TenWhat's this?

This title has appeared in 28 Top Ten lists. See the most recent lists below:

Who's BloggingWhat's this?

This title has been mentioned in 2 blogs. See the most recent posts below:

4

Reviews from the Community25 Reviews

  • Daphne Budding

    Daphne Budding

    • 1 person found this helpful

    An Unexpected Pleasure 4

    This review is from: Blink: The Power Of Thinking Without Thinking (Trade Paperback)

    4 months ago

    I read this book as part of my book club reading list. I was pleasantly surprised. Firstly, it is an engaging book filled with stories and antedotes that make the "points" easy to understand and apply. Secondly, and to me, more importantly, this is not an author who gets on his soapbox and promotes his thesis while ignoring any and all counterpoints. He clearly explains when to trust your first instinct and when to question it. This book made me think and question some of the quick… read more

  • Dee

    Dee

    • 2 people found this helpful

    It was ok..... 3

    15 months ago

    Truthfully when I began the book I found it facinating but throughout reading the ramainder I found I had to force myself to read it. The book is half common sense and half speculation. Some of the tests and studies can be proven false and highly speculative. I do agree that the subconscious plays a great deal on our decisions and how we interact with others but if you know yourself it is easy to identify why you feel or act the way you do.

  • Mya

    Mya

    • 2 people found this helpful

    Realization 3

    This review is from: Blink: The Power Of Thinking Without Thinking (Trade Paperback)

    5 months ago

    Interesting and hard to put down. This is not a novel! It's format is more fact based and is meant to educate. The underlying concept and every day activity explained by Gladwell really makes you think twice about what is going on around you.

  • dianne davis

    dianne davis

    • 3 people found this helpful

    Interesting concept 4

    3 years ago

    My first book for this author and I must say I was impressed. Recommended this book to many friends and even purchased the Tipping Point. I did not find the Tipping Point as good as this book. Noting that is book is fully of social observations more many anything - it was still a good read.

  • Michele Lanigan

    Michele Lanigan

    • 2 people found this helpful

    Not as good as everyone said 2

    This review is from: Blink: The Power Of Thinking Without Thinking (Trade Paperback)

    8 months ago

    I bought "Blink" after a friend recommended it to me. I read a couple chapters each day but I never really had the feeling of "I can't put this book down!" I got about halfway through it and gave up. The book is very repetitive and gets boring. Some of the stories are good though, about certain people who have made quick decisions/judgements and were successful. Overall, I wouldn't recommend it.

  • David Cavaco

    David Cavaco

    • 2 people found this helpful

    One sharp book! 5

    3 years ago

    Loved this book. Quick read as the author has a fluid and direct writing style. Just by scanning the first page you can tell if you are going to like this book or not in the blink of an eye.

  • Salman Khan

    Salman Khan

    • 1 person found this helpful

    a Fairly Good Read 3

    This review is from: Blink: The Power Of Thinking Without Thinking (Trade Paperback)

    13 months ago

    The writer has accumulated a lot of interesting psychology experiments to explain to us how our subconscious brain makes decisions in split seconds. how ever some times it does feel like the writer is repeating him self where as he goes so deep into explaining the minutest of details for which repetition becomes important. the book is surely worth reading.

  • Anonymous

    Anonymous

    • 1 person found this helpful

    A good, quick, read. 3

    3 years ago

    Interesting analysis and observations on the strange workings of the human subconscience. I wouldn't quite call it reolutionary. True to its thene you really pick up the point of the whole book in the first few pages.

  • Alena

    Alena

    • 9 people found this helpful

    Must read 5

    This review is from: Blink: The Power Of Thinking Without Thinking (Trade Paperback)

    2 years ago

    Gladwell himself defined this book as an "intellectual adventure". This is the perfect description of the book. In the nutshell, this is the book about how and why we can make best-informed (!) decisions in two seconds - before any additional information overwhelms us. However, the book is much more than that . Gladwell also tries to answer another part of the question: when can we trust our immediate judgement, and when the traditional "think about it" approach is more effcient. Even though… read more

  • Anonymous

    Anonymous

    • 2 people found this helpful

    Thought Provoking 5

    3 years ago

    As someone who likes to take her time making decisions, I first thought this book was laughable as it seemed to suggest that taking any significant length of time to make a decision was unnecessary given our instincts. In the end, I found the book highlighted certain indicators that already exist when looking for an answer, and though it doesn't provide scientifically proven examples for every situation, it served as a reminder for me that you need to look at all the little things and often the… read more

see all 25 reviews

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