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Home books Business and Finance

Exploiting Chaos: 150 Ways To Spark Innovation During Times Of Change

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Exploiting Chaos: 150 Ways To Spark Innovation During Times Of Change

by Jeremy Gutsche

Gotham Book Mart | September 1, 2009 | Trade Paperback

Based on 53 ratings | Rate this

The hottest trend spotter in North America reveals powerful strategies for thriving in any economic climate.
Did you know that Hewlett?Packard, Disney, Hyatt, MTV, CNN, Microsoft, Burger King, and GE all started during periods of economic recession? Periods of uncertainty fuel tremendous opportunity, but the deck gets reshuffled and the rules of the game get changed. EXPLOITING CHAOS is the ultimate business survival guide for all those looking to change the world. Topics include: SPARKING A REVOLUTION, TREND: HUNTING, ADAPTIVE INNOVATION and INFECTIOUS MESSAGING.

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Found in: Career Planning and Job Hunting

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Eye-Opening!
by Katherine Vong
4 years ago

This book really puts things in perspective. It makes you think about success, but not in dry number or figures! You get so much out of its easy-to-read content, snappy visuals, and straight-forward facts. They should make this book required reading for business schools!