I've worked in agencies so long, I figured this book would offer a
harmless guffaw -- a 'yup, that's what it's like' kind of
laugh.
I wasn't entirely prepared for the fact that, while this book is
indeed hilarious, it also made me want to crawl into bed and never
go to work (at an agency) again. The .com bubble and burst era is
still a pretty gut-wrenching memory and the descriptions of
trickled lay-offs and being 'walked spanish down the hall' brings
that seeping anxiety right back. So do the many tracts that
question the ethics and lack of greater purpose behind the BDA
priorities.
I loved the book. Just be prepared, you agency-creatures, for the
unfunny side of self-recognition.