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Average rating: 4/5

Based on 3 ratings

101 Ways to Promote Your Web Site

by Susan Sweeney

Maximum Press | April 15, 1999 | Trade Paperback

"Increasing Web site traffic takes creative planning and regular maintenance. This book outlines tools such as templates, checklists, and forms as well as techniques like using E-mail, links, and on-line advertising that will increase the number of repeat visitors and first-time hits. Strategies that can be implemented in a day, a sample maintenance and implementation schedule for site updating, and a comprehensive list of search engines will be useful to beginning and experienced webmasters. Also included is a personal password for accessing a private companion Web site filled with Web site promotion news."
$44.95
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    Robert Tucker

    Rating: 5/5

    Excellent but Outdated.

    Robert Tucker

    12 years ago

    This book is an excellent source for both novice and professional alike. There is however a problem as the Second Edition is available and has 120 more pages of information that is important to users interested in E-Commerce, or just plain narsasistic.

    • Was this review
      helpful to you?

    A very well rounded and easy to understand book on web promotion strategies that gets people started on the right foot. People should read it even before they design their web pages - regardless of whether they wish to take an active roll in the promotion of their sites. We know that client understanding makes a substantial difference in the success of a promotion plan. I wish all my customers would read this book so they could understand why we ask them to make certain changes to their pages before we promote them. The book is well laid out with short, to the point paragraphs of information that can easily be grasped by beginners. I'll be recommending, "101 Ways to Promote Your Website by Susan Sweeney", to my clients. Tamara Scullion President A1 Web Promotions

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