From the Publisher
The acclaimed bestseller that''s teaching the world about
the power of mass collaboration.
Translated into more than twenty languages and named one of the
best business books of the year by reviewers around the world,
Wikinomics has become essential reading for business
people everywhere. It explains how mass collaboration is happening
not just at Web sites like Wikipedia and YouTube, but at
traditional companies that have embraced technology to breathe new
life into their enterprises.
This national bestseller reveals the nuances that drive
wikinomics, and share fascinating stories of how masses of people
(both paid and volunteer) are now creating TV news stories,
sequencing the human gnome, remixing their favorite music,
designing software, finding cures for diseases, editing school
texts, inventing new cosmetics, and even building motorcycles.
Format: Trade Paperback
Published: February 6, 2012
The following ISBNs are associated with this title:
ISBN - 10: 0999720228
ISBN - 13: 9780999720226