A Theory of Semiotics

by Umberto Eco

Indiana University Press | November 1, 1978 | Trade Paperback

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..". the greatest contribution to [semiotics] since the pioneering work of C. S. Peirce and Charles Morris." --Journal of Aesthetics and Art Criticism

..". draws on philosophy, linguistics, sociology, anthropology and aesthetics and refers to a wide range of scholarship... raises many fascinating questions." --Language in Society

..". a major contribution to the field of semiotic studies." --Robert Scholes, Journal of Aesthetics and Art Criticism

..". the most significant text on the subject published in the English language that I know of." --Arthur Asa Berger, Journal of Communication

Eco''s treatment demonstrates his mastery of the field of semiotics. It focuses on the twin problems of the doctrine of signs--communication and signification--and offers a highly original theory of sign production, including a carefully wrought typology of signs and modes of production.

Format: Trade Paperback

Dimensions: 368 pages, 9.04 × 6.34 × 0.89 in

Published: November 1, 1978

Publisher: Indiana University Press

The following ISBNs are associated with this title:

ISBN - 10: 0253202175

ISBN - 13: 9780253202178

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– More About This Product –

A Theory of Semiotics

by Umberto Eco

Format: Trade Paperback

Dimensions: 368 pages, 9.04 × 6.34 × 0.89 in

Published: November 1, 1978

Publisher: Indiana University Press

The following ISBNs are associated with this title:

ISBN - 10: 0253202175

ISBN - 13: 9780253202178

About the Book

..". the greatest contribution to [semiotics] since the pioneering work of C. S. Peirce and Charles Morris." -- Journal of Aesthetics and Art Criticism

..". draws on philosophy, linguistics, sociology, anthropology and aesthetics and refers to a wide range of scholarship... raises many fascinating questions." -- Language in Society

..". a major contribution to the field of semiotic studies." -- Robert Scholes, Journal of Aesthetics and Art Criticism

..". the most significant text on the subject published in the English language that I know of." -- Arthur Asa Berger, Journal of Communication

Eco's treatment demonstrates his mastery of the field of semiotics. It focuses on the twin problems of the doctrine of signs -- communication and signification -- and offers a highly original theory of sign production, including a carefully wrought typology of signs and modes of production.

Table of Contents

Foreword

Note on graphic conventions

0. Introduction-Toward a Logic of Culture

0.1. Design for a semiotic theory
0.2. ''Semiotics'': field or discipline?
0.3. Communication and/or signification
0.4. Political boundaries: the field
0.5. Natural boundaries: two definitions of semiotics
0.6. Natural boundaries: inference and signification
0.7. Natural boundaries; the lower threshold
0.8. Natural boundaries: the upper threshold
0.9. Epistemological boundaries

1. Signification and Communication

1.1. An elementary communicational model
1.2. Systems and codes
1.3. The s-code as structure
1.4. Information, communication, signification

2. Theory of Codes

2.1. The sign-function
2.2. Expression and content
2.3. Denotation and connotation
2.4. Message and text
2.5 Content and referent
2.6. Meaning as cultural unit
2.7. The interpretant
2.8. The semantic system
2.9. The semantic markers and the sememe
2.10. The KF model
2.11. A revised semantic model
2.12. The model "Q"
2.13. The format of the semantic space
2.14. Overcoding and undercoding
2.15. The interplay of codes and the message as an open form

3. Theory of Sign Production

3.1. A general survey
3.2. Semiotic and factual statements
3.3. Mentioning
3.4 The prolem of a typology of signs
3.5. Critique of iconism
3.6. A typology of modes of production
3.7. The aesthetic text as invention
3.8. The rhetorical labor
3.9. Ideological code switching

4. The Subject of Semiotics

References

Index of authors

Index of subjects

From the Publisher

..". the greatest contribution to [semiotics] since the pioneering work of C. S. Peirce and Charles Morris." --Journal of Aesthetics and Art Criticism

..". draws on philosophy, linguistics, sociology, anthropology and aesthetics and refers to a wide range of scholarship... raises many fascinating questions." --Language in Society

..". a major contribution to the field of semiotic studies." --Robert Scholes, Journal of Aesthetics and Art Criticism

..". the most significant text on the subject published in the English language that I know of." --Arthur Asa Berger, Journal of Communication

Eco''s treatment demonstrates his mastery of the field of semiotics. It focuses on the twin problems of the doctrine of signs--communication and signification--and offers a highly original theory of sign production, including a carefully wrought typology of signs and modes of production.

From the Jacket

''Eco''s very erudite and provocative book draws on philosophy, linguistics, sociology, anthropology, and aesthetics and refers to a wide range of scholarship, both European and American. It raises many fascinating questions which merit considerable probing.''-Language in Society

About the Author

First a semiotician at the University of Bologna, and a leading figure in contemporary Italian culture, Eco brought semiotics to fiction in his first novel, The Name of the Rose (1980). This unexpected international best-seller employs the techniques of a detective novel along with sophisticated postmodern narrative and verbal conundrums, to recount a series of murders in a medieval monastery. Eco's fascination with the Middle Ages began when he was a student at the University of Torino, where he wrote his doctoral thesis (1954) on St. Thomas Aquinas. The Name of the Rose (1980) won the Premio Strega and the Premio Anghiar awards in 1981, as well as numerous international awards. His title The Prague Cementary made The New York Times best seller list for 2011.

From Our Editors

'Eco's very erudite and provocative book draws on philosophy, linguistics, sociology, anthropology, and aesthetics and refers to a wide range of scholarship, both European and American. It raises many fascinating questions which merit considerable probing.'-Language in Society
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