Can We Do That!: Outrageous PR Stunts That Work �- And Why Your Company Needs Them

by Peter Shankman

John Wiley & Sons | March 1, 2007 | Kobo Edition (eBook) |

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This fun and friendly book looks at real-life PR stunts that will blow your mind and inspire you to develop innovative and creative ways to get your company noticed. PR guru Peter Shankman chronicles the most ridiculous, outrageous, and possibly crazy PR stunts of all time-explaining why some work and others don't. This is a funny, insightful guide to winning the PR game.

Format: Kobo Edition (eBook)

Published: March 1, 2007

Publisher: John Wiley & Sons

Language: English

The following ISBNs are associated with this title:

ISBN - 10: 0470116412

ISBN - 13: 9780470116418

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– More About This Product –

Can We Do That!: Outrageous PR Stunts That Work �- And Why Your Company Needs Them

by Peter Shankman

Format: Kobo Edition (eBook)

Published: March 1, 2007

Publisher: John Wiley & Sons

Language: English

The following ISBNs are associated with this title:

ISBN - 10: 0470116412

ISBN - 13: 9780470116418

From the Publisher

This fun and friendly book looks at real-life PR stunts that will blow your mind and inspire you to develop innovative and creative ways to get your company noticed. PR guru Peter Shankman chronicles the most ridiculous, outrageous, and possibly crazy PR stunts of all time-explaining why some work and others don't. This is a funny, insightful guide to winning the PR game.
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