Once luxury was available only to the rarefied and
aristocratic world of old money and royalty. It offered a history
of tradition, superior quality, and a pampered buying experience.
Today, however, luxury is simply a product packaged and sold by
multibillion-dollar global corporations focused on growth,
visibility, brand awareness, advertising, and, above all, profits.
Award-winning journalist Dana Thomas digs deep into the dark side
of the luxury industry to uncover all the secrets that Prada,
Gucci, and Burberry don?t want us to know. Deluxe is an
uncompromising look behind the glossy façade that will enthrall
anyone interested in fashion, finance, or culture.