MARKETING TOURISM EXPERIENCES

by Eric Laws, Noel Scott, Philipp Boksberger

Taylor and Francis | September 13, 2013 | Kobo Edition (eBook) |

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This book examines the marketing of experience-based tourism from a theoretical and practical perspective. It collates the work of leading tourism academics to provide an authoritative statement of the state of the art.

This book was published as a special issue in Journal of Hospitality Marketing & Management.

Format: Kobo Edition (eBook)

Published: September 13, 2013

Publisher: Taylor and Francis

Language: English

The following ISBNs are associated with this title:

ISBN - 10: 1317987268

ISBN - 13: 9781317987260

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– More About This Product –

MARKETING TOURISM EXPERIENCES

by Eric Laws, Noel Scott, Philipp Boksberger

Format: Kobo Edition (eBook)

Published: September 13, 2013

Publisher: Taylor and Francis

Language: English

The following ISBNs are associated with this title:

ISBN - 10: 1317987268

ISBN - 13: 9781317987260

From the Publisher

This book examines the marketing of experience-based tourism from a theoretical and practical perspective. It collates the work of leading tourism academics to provide an authoritative statement of the state of the art.

This book was published as a special issue in Journal of Hospitality Marketing & Management.

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