Mass Communication and American Social Thought: Key Texts, 1919-1968

by Alain Locke, Alfred McLung Lee, Bernard Berelson

Rowman & Littlefield Publishers | July 17, 2013 | Kobo Edition (eBook) |

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This anthology of hard-to-find primary documents provides a solid overview of the foundations of American media studies. Focusing on mass communication and society and how this research fits into larger patterns of social thought, this valuable collection features key texts covering the media studies traditions of the Chicago school, the effects tradition, the critical theory of the Frankfurt school, and mass society theory. Where possible, articles are reproduced in their entirety to preserve the historical flavor and texture of the original works. Topics include popular theater, yellow journalism, cinema, books, public relations, political and military propaganda, advertising, opinion polling, photography, the avant-garde, popular magazines, comics, the urban press, radio drama, soap opera, popular music, and television drama and news. This text is ideal for upper-level courses in mass communication and media theory, media and society, mass communication effects, and mass media history.

Format: Kobo Edition (eBook)

Published: July 17, 2013

Publisher: Rowman & Littlefield Publishers

Language: English

The following ISBNs are associated with this title:

ISBN - 10: 1461640008

ISBN - 13: 9781461640004

Found in: Current Events

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Format: Kobo Edition (eBook)

Published: July 17, 2013

Publisher: Rowman & Littlefield Publishers

Language: English

The following ISBNs are associated with this title:

ISBN - 10: 1461640008

ISBN - 13: 9781461640004

From the Publisher

This anthology of hard-to-find primary documents provides a solid overview of the foundations of American media studies. Focusing on mass communication and society and how this research fits into larger patterns of social thought, this valuable collection features key texts covering the media studies traditions of the Chicago school, the effects tradition, the critical theory of the Frankfurt school, and mass society theory. Where possible, articles are reproduced in their entirety to preserve the historical flavor and texture of the original works. Topics include popular theater, yellow journalism, cinema, books, public relations, political and military propaganda, advertising, opinion polling, photography, the avant-garde, popular magazines, comics, the urban press, radio drama, soap opera, popular music, and television drama and news. This text is ideal for upper-level courses in mass communication and media theory, media and society, mass communication effects, and mass media history.
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