Modern Lionel Trains

by Robert Schleicher

MBI Publishing Company | September 15, 2003 | Trade Paperback

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This addition to MBI''s successful "toy train" installments in the Enthusiast Color Series examines how Lionel for the last 25 years has weathered increased competition, survived numerous ownership changes, adopted improved production techniques, and utilized computer technology to remain an American icon. From the auspices of cereal giant General Mills, to be the sometimes criticized but always pragmatic ownership of Richard Kughn, and finally on to the formation of Lionel LLC, the last quarter-century of Lionel''s business and products are examined in detail.''

Format: Trade Paperback

Dimensions: 96 pages, 9 × 8.25 × 0.37 in

Published: September 15, 2003

Publisher: MBI Publishing Company

Language: English

The following ISBNs are associated with this title:

ISBN - 10: 0760315965

ISBN - 13: 9780760315965

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– More About This Product –

Modern Lionel Trains

by Robert Schleicher

Format: Trade Paperback

Dimensions: 96 pages, 9 × 8.25 × 0.37 in

Published: September 15, 2003

Publisher: MBI Publishing Company

Language: English

The following ISBNs are associated with this title:

ISBN - 10: 0760315965

ISBN - 13: 9780760315965

About the Book

This addition to MBI's successful "toy train" installments in the Enthusiast Color Series examines how Lionel for the last 25 years has weathered increased competition, survived numerous ownership changes, adopted improved production techniques, and utilized computer technology to remain an American icon. From the auspices of cereal giant General Mills, to be the sometimes criticized but always pragmatic ownership of Richard Kughn, and finally on to the formation of Lionel LLC, the last quarter-century of Lionel's business and products are examined in detail.

From the Publisher

This addition to MBI''s successful "toy train" installments in the Enthusiast Color Series examines how Lionel for the last 25 years has weathered increased competition, survived numerous ownership changes, adopted improved production techniques, and utilized computer technology to remain an American icon. From the auspices of cereal giant General Mills, to be the sometimes criticized but always pragmatic ownership of Richard Kughn, and finally on to the formation of Lionel LLC, the last quarter-century of Lionel''s business and products are examined in detail.''

About the Author

Robert Schleicher has been writing best-selling hobby books for nearly 40 years, and is the author of several previous MBI titles, including TheSlot Car Bible, The Big Book of Lionel, and How to Build and Fly Electric Model Aircraft.
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