Dimensions: 192 Pages, 5.91 × 9.06 × 0.79 in
Published: February 19, 2014
Publisher: Oxford University Press
The following ISBNs are associated with this title:
ISBN - 10: 0199330700
ISBN - 13: 9780199330706
From the Publisher
"Organized" and "innovation" are words rarely heard together. But
an organized approach to innovation is precisely what America needs
today. This book presents a blueprint for coordinating technology
breakthroughs to advance America's global competitiveness and
That prosperity is at risk. As other nations bolster technology
innovation efforts, America's research, development, and
commercialization enterprise is falling behind. An "innovation gap"
has emerged in recent decades, where US universities focus on basic
research and industry concentrates on incremental product
development. The country has failed to address the innovation gap
because of three myths--innovation is about lone geniuses, the free
market, and serendipity. These myths blind us from recognizing our
dysfunctional system of unorganized innovation.
In Organized Innovation, Currall, Frauenheim, Perry and Hunter
provide a framework for optimizing the way America creates,
develops, and commercializes technology breakthroughs. A roadmap
for universities, business, and government, the book is grounded in
the authors' seminal study of the National Science Foundation's
Engineering Research Center program, which has returned to the US
economy more than ten times the funding invested in it.
For too long, our approach to technology innovation has been
unorganized. The authors enable us to turn the page. They show us
how to organize innovation for a more prosperous, hopeful future.