Twee: The Gentle Revolution in Music, Books, Television, Fashion and Film

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Twee: The Gentle Revolution in Music, Books, Television, Fashion and Film

by Marc Spitz

HARPERCOLLINS PUBLISHERS | May 26, 2014 | Trade Paperback |

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A cultural identification and history of a hugely prevalent, old-fashioned and yet highly modern "twee" movement-from its roots in the independent film and music culture, through its omnipresence in youth culture today.

Vampire Weekend, Garden State, Miranda July, Belle and Sebastian, Wes Anderson, Mumblecore, McSweeney''s, Morrissey, beards, artisanal pickles, food trucks, crocheted owls on Etsy, ukuleles, kittens, and Zooey Deschanel-all are examples of a cultural aesthetic of calculated precocity known as Twee.

In Every Beautiful Thing We Can See (its title borrowed from a beloved Neutral Milk Hotel song) journalist and cultural observer Marc Spitz surveys the rising Twee movement in music, art, film, fashion, food, and politics and examines the cross-pollinated generation that embodies it-from aging hipsters to nerd girls, indie snobs to idealistic industrialists. Spitz outlines the history of twee-the first strong, diverse, and wildly influential youth movement since Punk in the 70s and Hip Hop in the 80s-showing how awkward glamour and fierce independence has become part of the zeitgeist.

Focusing on its origins and hallmarks, Spitz charts the rise of this trend from its forefathers like Disney, Salinger, Plath, Seuss, Sendak, Blume, and Jonathan Richman, to its underground roots in the post-punk United Kingdom, through the late 80s and early 90s of K Records, Whit Stillman, Nirvana, Wes Anderson, Pitchfork, This American Life, and Belle and Sebastian, to the current (and sometimes polarizing) appeal of Girls, Arcade Fire, Rookie magazine, and hellogiggles.com.

Revealing a movement defined by passionate fandom, bespoke tastes, a rebellious lack of irony or swagger, the championing of the underdog, and the vanquishing of bullies, Spitz uncovers the secrets of modern youth culture: how Twee became pervasive, why it has so many haters, and where, in a post-Portlandia world, can it go from here?

Format: Trade Paperback

Dimensions: 288 Pages, 5.51 × 7.09 × 0.79 in

Published: May 26, 2014

Publisher: HARPERCOLLINS PUBLISHERS

Language: English

The following ISBNs are associated with this title:

ISBN - 10: 0062213040

ISBN - 13: 9780062213044

Found in: Social and Cultural Studies

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– More About This Product –

Twee: The Gentle Revolution in Music, Books, Television, Fashion and Film

Twee: The Gentle Revolution in Music, Books, Television, Fashion and Film

by Marc Spitz

Format: Trade Paperback

Dimensions: 288 Pages, 5.51 × 7.09 × 0.79 in

Published: May 26, 2014

Publisher: HARPERCOLLINS PUBLISHERS

Language: English

The following ISBNs are associated with this title:

ISBN - 10: 0062213040

ISBN - 13: 9780062213044

From the Publisher

A cultural identification and history of a hugely prevalent, old-fashioned and yet highly modern "twee" movement-from its roots in the independent film and music culture, through its omnipresence in youth culture today.

Vampire Weekend, Garden State, Miranda July, Belle and Sebastian, Wes Anderson, Mumblecore, McSweeney''s, Morrissey, beards, artisanal pickles, food trucks, crocheted owls on Etsy, ukuleles, kittens, and Zooey Deschanel-all are examples of a cultural aesthetic of calculated precocity known as Twee.

In Every Beautiful Thing We Can See (its title borrowed from a beloved Neutral Milk Hotel song) journalist and cultural observer Marc Spitz surveys the rising Twee movement in music, art, film, fashion, food, and politics and examines the cross-pollinated generation that embodies it-from aging hipsters to nerd girls, indie snobs to idealistic industrialists. Spitz outlines the history of twee-the first strong, diverse, and wildly influential youth movement since Punk in the 70s and Hip Hop in the 80s-showing how awkward glamour and fierce independence has become part of the zeitgeist.

Focusing on its origins and hallmarks, Spitz charts the rise of this trend from its forefathers like Disney, Salinger, Plath, Seuss, Sendak, Blume, and Jonathan Richman, to its underground roots in the post-punk United Kingdom, through the late 80s and early 90s of K Records, Whit Stillman, Nirvana, Wes Anderson, Pitchfork, This American Life, and Belle and Sebastian, to the current (and sometimes polarizing) appeal of Girls, Arcade Fire, Rookie magazine, and hellogiggles.com.

Revealing a movement defined by passionate fandom, bespoke tastes, a rebellious lack of irony or swagger, the championing of the underdog, and the vanquishing of bullies, Spitz uncovers the secrets of modern youth culture: how Twee became pervasive, why it has so many haters, and where, in a post-Portlandia world, can it go from here?

About the Author

Marc Spitz is a senior contributing writer at "Spin" magazine. He spent his misbegotten 20s in post-punk Hollywood and lives now in Greenwich Village, New York.
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