You Can Communicate: Lessons for Success from Corporate PR

by Stephen Manallack

Pearson Education | March 20, 2002 | Trade Paperback |

Not yet rated | write a review

You Can Communicate is a practical guide which motivates and inspires. It explains how a corporation can get its message across, survive in a crisis and gain influence through negotiation. Stephen Manallack examines communication breakdowns and barriers, provides the secrets of a good speech, and tells how to be a creative communicator. Learn the secrets large corporations have paid to learn with You Can Communicate, your own personal public relations consultant.

Format: Trade Paperback

Dimensions: 200 Pages, 5.91 × 8.66 × 0.39 in

Published: March 20, 2002

Publisher: Pearson Education

Language: English

The following ISBNs are associated with this title:

ISBN - 10: 1740096762

ISBN - 13: 9781740096768

Out of stock Sorry, this item has sold out and may be re-stocked in the future.

Cart

All available formats:

Reviews

– More About This Product –

You Can Communicate: Lessons for Success from Corporate PR

You Can Communicate: Lessons for Success from Corporate PR

by Stephen Manallack

Format: Trade Paperback

Dimensions: 200 Pages, 5.91 × 8.66 × 0.39 in

Published: March 20, 2002

Publisher: Pearson Education

Language: English

The following ISBNs are associated with this title:

ISBN - 10: 1740096762

ISBN - 13: 9781740096768

Table of Contents

I. CORE LESSONS FROM CORPORATE PR.

 1. How to get your message across.

 2. Learning from the best: finance.

 3. Barriers to communication.

 4. Learning from political leaders.

 5. Become your own PR department.

 6. Names, networking and getting ahead.

 7. Network for success.

II. USING COMMUNICATION TO RISE TO YOUR POTENTIAL.

 8. Influencing bosses and making friends.

 9. Creating real communication.

10. From pitfalls to promotion.

11. Promotion and persuasion.

12. Leadership is already within you.

III. ANGER, CRISES, CONFLICT AND NEGOTIATION.

13. Dealing with anger.

14. Overcoming selfishness.

15. Survival aids in a crisis.

16. Communication breakdown and barriers.

17. Handling conflict.

18. Gaining influence through communication.

IV. PRESENTING AND SELLING.

19. Successful presentations.

20. Make meetings work for you.

21. Surviving parties.

22. Secrets of a good speech.

23. Is the customer always right?

24. Think of the future as e-life.

V. CREATIVITY AND SPIRIT: COMMUNICATING FOR A BETTER TOMORROW.

25. Communication and the human spirit.

26. Some old-fashioned advice.

27. You can be a creative communicator.

INDEX.

From the Publisher

You Can Communicate is a practical guide which motivates and inspires. It explains how a corporation can get its message across, survive in a crisis and gain influence through negotiation. Stephen Manallack examines communication breakdowns and barriers, provides the secrets of a good speech, and tells how to be a creative communicator. Learn the secrets large corporations have paid to learn with You Can Communicate, your own personal public relations consultant.

From the Jacket

Communication is the difference between success and failure.  With communication tips based on how the best corporations communicate, You Can Communicate shows you how to promote yourself, resolve conflict, gain influence through negotiation, and use communication tools effectively and instantly.

When you can''t get your message heard over the noise, You Can Communicate lets you in on the secrets that large corporations pay to learn.  It''s your very own personal communications consultant.

Citing corporations such as AT&T, Coca-Cola, Saatchi & Saatchi and more, this book is a practical guide that motivates and inspires and will help you achieve success through better communication skills.

Stephen Manallack''s career has covered journalism, international relations and industrial relations and he has over 20 years experience in business consulting.  He owns a corporate and financial communications consultancy.

About the Author

Stephen Manallack owns his own communications consultancy and specializes in corporate financial communications.

Item not added

This item is not available to order at this time.

See used copies from 00.00
  • My Gift List
  • My Wish List
  • Shopping Cart