Developing the Public Relations Campaign (3rd Edition)

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Developing the Public Relations Campaign (3rd Edition)

by Randy Bobbitt

Used & Rare price

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Delivered in 3-5 weeks

Format: Paperback

Publisher: Pearson

Condition:

The following ISBNs are associated with this title:

ISBN - 10:0205066720

ISBN - 13:9780205066728

Seller Comments:

Book in 'Good' Condition and will show signs of use, and may contain writing, underlining, &/or highlighting within. 2nd Day Shipping Offered! All books ship same or next business day. Used books may not contain supplements such as access codes, CDs, etc. We have the best customer service online! BOMB BOOKS-Get Bombed! This is the U.S. student edition as pictured unless otherwise stated.

From the Publisher

A practical, easy-to-follow approach to public relations

 

Written for students taking advanced courses in public relations, the book takes a team project approach to learning about the field. The book introduces a three-step process—the PIE chart—that more accurately reflects the campaign development process used in the real world.  Exercises and case studies in every chapter guide students through the development of their own public relations campaigns.

 

This text is available in a variety of formats – print and digital. Check your favorite digital provider for your eText, including CourseSmart, Kindle, Nook, and more. To learn more about our programs, pricing options and customization, click the Choices tab.

 

Learning Goals

Upon completing this book, readers will be able to:  

  • Develop their own public relations campaigns
  • Apply public relations skills to the real world
  • Understand how to apply communication theories to public relations

Used books: 9 more copies of this item are available

Developing the Public Relations Campaign (3rd Edition)

Developing the Public Relations Campaign (3rd Edition)

by Ruth Randy; Sullivan Bobbitt

Delivered in 3-5 weeks

Condition:

Format: Paperback

Publisher: Pearson

Seller Comments:

Book in 'Good' Condition and will show signs of use, and may contain writing, underlining, &/or highlighting within. 2nd Day Shipping Offered! All books ship same or next business day. Used books may not contain supplements such as access codes, CDs, etc. We have the best customer service online! BOMB BOOKS-Get Bombed! This is the U.S. student edition as pictured unless otherwise stated.

$101.29

Developing the Public Relations Campaign (3rd Edition)

Developing the Public Relations Campaign (3rd Edition)

by Ruth Randy; Sullivan Bobbitt

Delivered in 3-5 weeks

Condition:

Format: Paperback

Publisher: Pearson

Seller Comments:

Book in 'Good' Condition and will show signs of use, and may contain writing, underlining, &/or highlighting within. 2nd Day Shipping Offered! All books ship same or next business day. Used books may not contain supplements such as access codes, CDs, etc. We have the best customer service online! BOMB BOOKS-Get Bombed! This is the U.S. student edition as pictured unless otherwise stated.

$101.29

Developing the Public Relations Campaign (3rd Edition)

Developing the Public Relations Campaign (3rd Edition)

by Ruth Randy; Sullivan Bobbitt

Delivered in 3-5 weeks

Condition:

Format: Paperback

Publisher: Pearson

Seller Comments:

Book in 'Very Good' Condition has been well cared for, will show light signs of use. This book will NOT contain writing &/or highlighting within. 2nd Day Shipping Offered! All books ship same or next business day. Used books may not contain supplements such as access codes, CDs, etc. We have the best customer service online! BOMB BOOKS-Get Bombed! This is the U.S. student edition as pictured unless otherwise stated.

$101.29

Developing the Public Relations Campaign (3rd Edition)

Developing the Public Relations Campaign (3rd Edition)

by Ruth Randy; Sullivan Bobbitt

Delivered in 3-5 weeks

Condition:

Format: Paperback

Publisher: Pearson

Seller Comments:

Book in 'Very Good' Condition has been well cared for, will show light signs of use. This book will NOT contain writing &/or highlighting within. 2nd Day Shipping Offered! All books ship same or next business day. Used books may not contain supplements such as access codes, CDs, etc. We have the best customer service online! BOMB BOOKS-Get Bombed! This is the U.S. student edition as pictured unless otherwise stated.

$101.29

Developing the Public Relations Campaign (3rd Edition)

Developing the Public Relations Campaign (3rd Edition)

by Ruth Randy; Sullivan Bobbitt

Delivered in 3-5 weeks

Condition:

Format: Paperback

Publisher: Pearson

Seller Comments:

Book in 'Like New' Condition is pristine, will not show signs of consistent use, and will be as close to NEW condition as possible. 2nd Day Shipping Offered! All books ship same or next business day. Used books may not contain supplements such as access codes, CDs, etc. We have the best customer service online! BOMB BOOKS-Get Bombed! This is the U.S. student edition as pictured unless otherwise stated.

$110.84

Developing Public Relations Campaign,

Developing Public Relations Campaign,

Delivered in 3-5 weeks

Condition:

Format:

Publisher: Pearson

$165.97

Developing the Public Relations Campaign

Developing the Public Relations Campaign

by Randall W. Bobbitt

Delivered in 3-5 weeks

Condition:

Format: Paperback

Publisher: Pearson

Seller Comments:

288 p. Black & white halftones, figures. Intended for professional and scholarly audience.

$182.50

Developing the Public Relations Campaign

Developing the Public Relations Campaign

by Randall W. Bobbitt

Delivered in 3-5 weeks

Condition:

Format:

Publisher: Pearson

Seller Comments:

TEXT ONLY. NO ACCESS CODE. Used texts with varying degrees of highlighting and wear. Email for details. Could be a former library book.

$202.23

Developing the Public Relations Campaign

Developing the Public Relations Campaign

by Pearson

Delivered in 3-5 weeks

Condition:

Format: other

Publisher: Pearson

Seller Comments:

BRAND NEW! ONLY Expedited orders are shipped with tracking number! *WE DO NOT SHIP TO PO BOX* Please allow up to 14 days delivery for order with standard shipping. SHIPPED FROM MULTIPLE LOCATIONS.

$213.68