How to Say It: Marketing With New Media: a Guide to Promoting Your Small Business Using Websites, E-Zines, Blogs, and Podcasts by Lena Claxton buy used Used & Rare price $6.71 new from$14.06 shop with confidence SPECIAL SHIPPING CONSIDERATIONS FOR USED & RARE ITEMS. Please see the special considerations for shipping Used & Rare items, including extended delivery times, possible import duties & taxes. Delivered in 3-5 weeks Format: PAPERBACK Publisher: Prentice Hall Press Condition: The following ISBNs are associated with this title: ISBN - 10:0735204322 ISBN - 13:9780735204324 Seller Comments: 0735204322 SHIPS WITHIN 24 HOURS! ! (SAME BUSINESS DAY) GREAT BOOK! ! From the Publisher Read Lena Claxton and Alison Woo''s posts on the Penguin Blog.The essential resource for building a global community of customers.How to Say It®: Marketing with New Media provides business owners with the tools they need to effectively market their company to today’s ever-evolving online community. Packed with power words, content templates, practical steps for getting the word out, and the essentials of speaking to the right audience, this book is the key to building a community of loyal customers online. It also offers quick tips for generating website copy, articles, podcast scripts, and blog posts months in advance, so any small business owner can start an online marketing campaign regardless of limited schedules and budgets.