The Practice of Public Relations by Fraser P. Seitel buy used Used & Rare price $6.90 new from$155.80 shop with confidence SPECIAL SHIPPING CONSIDERATIONS FOR USED & RARE ITEMS. Please see the special considerations for shipping Used & Rare items, including extended delivery times, possible import duties & taxes. Delivered in 3-5 weeks Format: Softcover Publisher: Prentice Hall Condition: The following ISBNs are associated with this title: ISBN - 10:0132304511 ISBN - 13:9780132304511 Seller Comments: A tradition of southern quality and service. All books guaranteed at the Atlanta Book Company. From the Publisher Long admired as the “practitioners” Public Relations text, Seitel's The Practice of Public Relations continues its tradition as the most visual, up-to-date and straightforward principles text available. For the aspiring student of public relations to the veteran professional seeking a refresher, Seitel's text leads the reader thru the evolution of the practice, the preparation and process necessary to reach a variety of “publics” and most importantly how to implement actual PR practice. Drawing on his own vast professional experience, his role as a PR commentator on major U.S television networks such as CNN, ABC and FOX, and his network of industry leaders, Public Relations faculty and generations of PR professionals, Seitel presents the industry with dynamism and relevancy.