Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing

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Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing

by Roger Dooley

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Delivered in 3-5 weeks

Format: Audiobook CD

Publisher: Brilliance Corporation

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The following ISBNs are associated with this title:

ISBN - 10: 1480589764

ISBN - 13: 9781480589766

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From the Publisher

Practical techniques for applying neuroscience and behavior research to attract new customers.

Brainfluence explains how to practically apply neuroscience and behavior technology and behavior research to better market to consumers by understanding their decision patterns. This application, called neuromarketing, studies the way the brain responds to various cognitive and sensory marketing stimuli. Analysts use this to measure a consumer''s preference, what a customer reacts to, and why consumers make certain decisions.

With quick and easy takeaways offered in 60 short chapters, this audiobook contains key strategies for targeting consumers through in-person sales, online and print ads, and other marketing mediums. This scientific approach to marketing has helped many well-known brands and companies determine how to best market their products to different demographics and consumer groups.

?Discover ways for brands and products to form emotional bonds with customers
?Find ideas for small businesses and non-profits

Roger Dooley is the creator and publisher of Neuromarketing, the most popular blog on using brain and behavior research in marketing, advertising, and sales. Brainfluence delivers the latest insights and research, and will give you an edge in your marketing, advertising, and sales efforts.

Used books: 1 more copy of this item is available

Brainfluence

Brainfluence

by Mark Roger/ Ashby Dooley

Delivered in 3-5 weeks

Condition:

Format: CD/SPOKEN WORD

Publisher: Brilliance Audio

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BRAND NEW BOOK! Shipped within 24-48 hours. Normal delivery time is 5-12 days.

$33.04

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