030736089X Signed by the author on the title page.
From the Publisher
In an urgent follow-up to his best-selling Why Your World
Is About To Get A Whole Lot Smaller, Jeff Rubin argues
that the end of cheap oil means the end of growth. What it will be
like to live in a world where growth is over?
Economist and resource analyst Jeff Rubin is certain that the
world''s governments are getting it wrong. Instead of moving us
toward economic recovery, measures being taken around the globe
right now are digging us into a deeper hole. Both politicians and
economists are missing the fact that the real engine of economic
growth has always been cheap, abundant fuel and resources. But that
era is over. The end of cheap oil, Rubin argues, signals the end of
growth--and the end of easy answers to renewing prosperity.
Rubin''s own equation is clear: with China and India sucking up the
lion''s share of the world''s ever more limited resources, the rest
of us will have to make do with less. But is this all bad? Can less
actually be more? Rubin points out that there is no research to
show that people living in countries with hard-charging economies
are happier, and plenty of research to show that some of the most
contented people on the planet live in places with no-growth or
slow-growth GDPs. But it doesn''t matter whether it''s bad or good,
it''s the new reality: our world is not only about to get smaller,
our day-to-day lives are about to be a whole lot different.