What is a "Playability" rating?

Parents, teachers and grandparents can award our toys a "playbility" rating. This rating means the child:

• ★★★★★"...won't put it down!" (highest)
• ★★★★★"...plays with it frequently."
• ★★★★★"...plays with it once in a while."
• ★★★★★"...rarely plays with it."
• ★★★★★"...hasn't touched it."