Enter to win Lea Clark, Girl of the Year!

American Girl® – Girl of the Year™ - Blaire Wilson™ Online Doll Contest



This contest is intended for the residents of Canada, excluding the Province of Quebec, and will be interpreted according to Canadian law.


  1. American Girl® – Girl of the Year™ - Blaire Wilson™ Online Doll Contest” (the “Contest”) is sponsored and administered by Indigo Books & Music Inc.(“Indigo”) and the Prize (as described below) is courtesy of American Girl Brands LLC (the “Prize Provider”).
  2. Contest Period

  3. The Contest begins on January 1, 2019 at 12:00:01 AM Eastern Standard Time (“EST”) and ends at 11:59:59 PM EST on January 31, 2019 (the “Contest Period”).
  4. Eligibility

  5. The Contest is open to legal residents of Canada, excluding the Province of Quebec, who, at the time of entry have reached the legal age of majority in their province/territory of residence.
  6. Indigo and the Prize Provider, and each of their respective subsidiaries, affiliates, agents or representatives, advertising and promotion agencies, and each of their respective officers, directors and employees (collectively, the “Promotion Entities”), and their immediate family members and/or those living in the same household with whom they are domiciled may not enter the contest. For the purposes of these Official Rules, “immediate family member” means spouse, including common law spouse, father, mother, son, daughter, brother and sister of the entrant, regardless of where they reside.
  7. How to Enter

  8. NO PURCHASE NECESSARY. There is one (1) way to enter the Contest. During the Contest Period, go online to www.chapters.indigo.ca/american-girl/doll-draw/ and follow the online instructions to complete your entry form by including your complete first and last name (no initials), and valid email address. You may not enter in store. Limit one (1) entry per person/email address during the Contest Period. In addition to the one (1) entry per person/email address during the Contest Period, entrants who opt-in to receiving promotional emails from Indigo about the latest books, gifts and special offers, will receive one (1) bonus entry into the Contest. All eligible entries are referred to as “Entry”.

    In the event of a dispute over the identity of any potential winner, the entry will be declared made by the authorized account holder of the email address submitted at the time of entry, and the potential winner may be required to provide identification sufficient to show that he/she is the authorized account holder of such email address. Entrants may not participate with multiple email addresses or under multiple identities, nor may entrants use any device or artifice to enter multiple times during the Contest or as multiple entrants. Any entrant who attempts to enter with multiple email addresses, under multiple identities or uses any other device or artifice to enter multiple times will be disqualified from participation in the Contest and all entries submitted by that entrant will be void. Only fully completed entries are eligible. Proof of submission will not be deemed to be proof of receipt by Sponsor. All entries become property of Sponsor and will not be returned.

  9. By submitting an entry to the Contest, each entrant acknowledges that they have read and understood these Official Rules and agree to abide by and be bound by them.
  10. Entry Limitation and Verification

  11. Entries are subject to verification at any time and may be disqualified if they are late, misdirected, incomplete, illegible, irregular, forged, submitted through illicit or unauthorized means, not original to the entrant, or if they contain any false statements or do not conform to or satisfy any condition of these Official Rules. The use of any device to automate the entry process is prohibited. Indigo reserves the right in its sole discretion to disqualify any individual for any reason whatsoever, including any individual who is found to be tampering with the entry process or the operation of the Contest.
  12. The sole determinant of time for the purposes of a valid Entry in this Contest will be the Contest server machine(s).
  13. Prize Description

  14. There are FIVE (5) prizes (the “Prize”) available to be won, each consisting of one (1) Blaire Wilson™ doll, and one (1) Blaire Wilson™ paperback book . The Prize is subject to the conditions and restrictions set out herein.
  15. Each Prize has an approximate retail value of $149 CAD.
  16. Prize Redemption Restrictions and Conditions:

  17. Each Prize winner (the “Winner”) will be responsible for all other expenses that exceed the Prize value as stated above.
  18. The Prize must be accepted as awarded, without any representations, warranties or conditions whatsoever, including whether the Prize is suitable for a particular purpose, and Indigo expressly disclaims any and all such representations, warranties and conditions. The Prize is non-assignable, non-transferable, non-refundable, non-exchangeable and is not convertible to cash. Indigo and the Prize Provider reserve the right in their sole discretion to substitute the Prize for a prize of equal or greater value (based on the approximate retail value of the Prize as stated in these Official Rules), including without limitation a cash award, if the Prize cannot be awarded as described herein for any reason. All details and other restrictions of the Prize not specified in these Official Rules will be determined by Indigo in its sole discretion.
  19. Winner Selection:

  20. At 12:00PM EDT on February 1, 2019, (the “Draw Date”) at Indigo’s head office located at 468 King Street West, Suite 500, Toronto, Ontario M5V 1L8, five (5) random draws will be conducted by Indigo to select five (5) potential Winners (each a “Selected Entrant”) from all eligible Entries submitted during the Contest Period. Odds of winning depend on the total number of eligible Entries received during the Contest Period.
  21. The Selected Entrant will be contacted on the Draw Date via e-mail or telephone number at the email address or telephone number submitted with Entry (the “Notification”).
  22. Before being declared a Winner, the Selected Entrant must, within three (3) business days of the Notification:
    • Confirm compliance with these Official Rules;
    • Successfully answer, unaided, a mathematical skill-testing question (which may, in the sole and absolute discretion of Indigo, be administered online, by e-mail or other electronic means, by telephone, or in Indigo’s form of declaration and release);
    • Sign and return a Declaration of Eligibility and Liability/Publicity Release (“Declaration and Release documents”) to be provided by Indigo, which:
      i. releases the Promotion Entities from any liability, losses, damages and expenses which may be suffered or incurred in connection with this Contest or the Prize; and
      ii. consents to the use, without further consideration, of his/her name, city and province/territory of residence, comments and photographs or other likenesses for publicity and promotion purposes by the Promotion Entities in any and all forms of media and waives all rights (including moral rights) with respect to printed, broadcast and other forms of publicity.
  23. If a Selected Entrant or his/her guest: (i) does not meet the above requirements, or (ii) is unable to satisfy any of the eligibility requirements set out in these Official Rules, such Selected Entrant will be disqualified from the Contest at the sole discretion of Indigo and the Prize will be deemed forfeited by that Selected Entrant and such Selected Entrant shall have no recourse toward Indigo or any other person or entity involved in the Contest. In the event that no Winner is found eligible from the initial draw, a repeat draw will be conducted from all remaining eligible entries in accordance with the process set out above. This process will be repeated until a Winner has been declared for each Prize. Notwithstanding the foregoing, each Winner must be confirmed by no later than: 5:00PM EDT on on February 27, 2019, otherwise the unclaimed Prize(s) will be null and void.
  24. Once a Selected Entrant is confirmed to be a Winner, he/she will be advised by Indigo where and how to redeem his/her Prize.
  25. If a Winner indicates to Indigo they will not be able to collect their Prize, the Prize will be deemed forfeited by that Winner and Indigo reserves the right to award the Prize to an alternate Winner who has been selected and qualified in accordance with these Official Rules.
  26. Conduct

  27. Indigo reserves the right, in its sole discretion, to disqualify any entrant it finds to be: (a) violating the Official Rules; (b) tampering or attempting to tamper with the entry process or the operation of the Contest; (c) acting in an unsportsmanlike or disruptive manner, or with the intent to annoy, abuse, threaten or harass any other person; or (d) for any other similar conduct. Any attempt by an entrant or any other individual to undermine the legitimate operation of this Contest may be a violation of criminal and/or civil laws. Should any such attempt be made, Indigo reserves the right to seek remedies and damages to the fullest extent permitted by law.
  28. Limitations of Liability

  29. The Promotion Entities are not responsible for lost, stolen, late, misdirected, incomplete, illegible, damaged, garbled or irregular entries, or for any entries not received or not processed for any reason, including any technical or human error.
  30. The Promotion Entities are not responsible for any errors, omissions, incorrect or inaccurate information in these Official Rules, other Contest-related materials, including without limitation, printing or advertising errors, failure of or problems with any other equipment or programming associated with or used in the Contest howsoever caused.
  31. The Promotion Entities are not responsible for any: failure of or problems with the Internet; problems or technical malfunction of any telephone network or lines, computer on-line systems, servers, access providers, computer equipment or software; failure, interruption or delay of any entry or e-mail to be transmitted or received or processed, including failure resulting from technical, human or other error or theft; technical problems or traffic congestion on the Internet or at any website or combination thereof, including injury or damage to an entrant's computer or to any other individual's computer related to or resulting from participating in, or downloading any material, regarding the Contest or accepting a prize; the security or privacy of information transmitted via computer networks or for breaches of privacy due to interference by third party computer “hackers” or otherwise; any communication not received due to an entrant’s spam filter, user’s system or internet connection; and late, lost misdirected, or unsuccessful efforts to notify a potential Winner.
  32. The Promotion Entities are not responsible if any factor beyond their reasonable control, including weather, event cancellations, strike, lockout or any other labour dispute at their locations or the locations of any other organization or business whose services are used to fulfill this Contest, prevent the Prize or any component of the Prize from being fulfilled. In any such event, the Winner will not be provided with a substitute Prize or a substitute component of the Prize, as applicable, except at Indigo’s sole discretion.
  33. Under no circumstances will the Promotion Entities be required to award more Prizes than what is indicated in these Official Rules, or award the Prize other than in accordance with these Official Rules.
  34. The Winner is solely responsible for the reporting and payment of any taxes related to receipt of a Prize.
  35. Protection of Personal Information

  36. By entering the Contest, each entrant consents to the collection, storage, use and disclosure of their personal information for the purpose of administering the Contest by Indigo and for the purposes described in these Official Rules, in accordance with Indigo’s privacy policy found at www.chapters.indigo.ca/Privacy-Policy/PRIV-art.html.
  37. By entering the Contest, each entrant acknowledges that the Promotion Entities may communicate with entrants via e-mail with respect to communicating the results of the Contest and the awarding of the Prize. No marketing communications will be received by entrants unless entrants provide Indigo with explicit permission to do so.
  38. General

  39. This Contest is void where prohibited by law and is subject to all applicable federal, provincial and municipal laws and regulations. The Contest and these Official Rules are governed by the laws of the Province of Ontario and the federal laws of Canada applicable therein.
  40. Indigo reserves the right to modify, suspend, terminate or reinstate the Contest or the Official Rules at any time, without notice, and for any reason. If the Contest is terminated, in whole or in part, before the designated date, Indigo reserves the right to select the Winner in a random drawing from all eligible, non-suspect Entries received as of the date of the event giving rise to the termination. Inclusion in such drawing shall be each entrant’s sole and exclusive remedy under such circumstances.
  41. All entries become the property of Indigo and will not be returned and no correspondence regarding the Contest will be made with or entered into except with the Selected Entrant(s) and the Winner.
  42. A list of the Winners, which includes their respective first and last name, will be publicly available at the Indigo Head Office at 468 King Street West, Suite 500, Toronto, Ontario M5V 1L8 and may be posted on www.indigo.ca and other Indigo marketing channels.