PR- A Persuasive Industry?: Spin, Public Relations and the Shaping of the Modern Media

October 6, 2008|
PR- A Persuasive Industry?: Spin, Public Relations and the Shaping of the Modern Media by T. Morris
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Public relations is a big and rapidly growing industry, with annual growth rates of 20-30%. It spans the worlds of business, politics and culture, sport and entertainment. PR is everywhere. And yet, though it is much talked about it is little analyzed.
Author Trevor Morris: Trevor Morris is one of the UK''s most senior PR practitioners. Until 2003 he was Chief Executive of Chime Communications Public Relations Group, the UK''s largest PR group. In over 25 years in the industry Trevor successfully built a major PR consultancy, worked for numerous major companies and government bodies....
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Title:PR- A Persuasive Industry?: Spin, Public Relations and the Shaping of the Modern MediaFormat:HardcoverProduct dimensions:204 pages, 9.25 X 6.1 X 0.75 inShipping dimensions:204 pages, 9.25 X 6.1 X 0.75 inPublished:October 6, 2008Publisher:Palgrave MacmillanLanguage:English

The following ISBNs are associated with this title:

ISBN - 10:0230205844

ISBN - 13:9780230205840

Appropriate for ages: All ages

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