Program or Be Programmed: Ten Commands for a Digital Age

Paperback | September 6, 2011

byDouglas RushkoffIllustratorLeland Purvis

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The debate over whether the Net is good or bad for us fills the airwaves and the blogosphere. But for all the heat of claim and counter-claim, the argument is essentially beside the point: It's here; it's everywhere. The real question is, do we direct technology, or do we let ourselves be directed by it and those who have mastered it? "Choose the former," writes Rushkoff, "and you gain access to the control panel of civilization. Choose the latter, and it could be the last real choice you get to make."In ten chapters, composed of ten "commands" accompanied by original illustrations from comic artist Leland Purvis, Rushkoff provides cyber enthusiasts and technophobes alike with the guidelines to navigate this new universe.In this spirited, accessible poetics of new media, Rushkoff picks up where Marshall McLuhan left off, helping readers come to recognize programming as the new literacy of the digital age??and as a template through which to see beyond social conventions and power structures that have vexed us for centuries. This is a friendly little book with a big and actionable message.

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From the Publisher

The debate over whether the Net is good or bad for us fills the airwaves and the blogosphere. But for all the heat of claim and counter-claim, the argument is essentially beside the point: It's here; it's everywhere. The real question is, do we direct technology, or do we let ourselves be directed by it and those who have mastered it? ...

Douglas Rushkoff was born on February 18, 1961. After graduating from Princeton University he received an MFA in Directing from California Institute of the Arts. He has written numerous magazine columns on topics including cyberculture and has been aired on CBS Sunday Morning and NPR's All Things Considered and published in The New Yor...

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Format:PaperbackDimensions:152 pages, 7 × 5 × 0.27 inPublished:September 6, 2011Publisher:CounterpointLanguage:English

The following ISBNs are associated with this title:

ISBN - 10:159376426X

ISBN - 13:9781593764265

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