Writing And Research For Graphic Designers: A Designer's Manual To Strategic Communication And Presentation

March 1, 2015|
Writing And Research For Graphic Designers: A Designer's Manual To Strategic Communication And Presentation by Steven Heller
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about

For designers, writing and research skills are more necessary than ever before, from the basic business compositions to critical writing. In this competitive climate, designers are routinely called upon to make words about the images and designs they create for clients.

Writing about design is not just "trade" writing, but should be accessible to everyone with an interest in design. This book is a complete, introductory guide to various forms of research and writing in design, and how they explain visuals and can be visualized. These pages address communication on various levels and to all audiences:

- Designers to Designers

- Designers to Clients

- Designers to the Design-literate

- Designers to the Design-agnostic

Being able to express the issues and concerns of the design practice demands facts, data, and research. WithWriting and Research for Graphic Designers, you''ll learn how to turn information into a valuable asset— one of the key talents of the design researcher.

Steven Hellerwears many hats (in addition to the New York Yankees): For 33 years he was an art director at theNew York Times, originally on the OpEd Page and for almost 30 of those years with theNew York Times Book Review. Currently, he is co-chair of the MFA Designer as Author Department, Special Consultant to the President of...
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Title:Writing And Research For Graphic Designers: A Designer's Manual To Strategic Communication And Presentation
Format:Paperback
Product dimensions:176 pages, 10 X 8.12 X 0.5 in
Shipping dimensions:176 pages, 10 X 8.12 X 0.5 in
Published:March 1, 2015
Publisher:Rockport Publishers
Language:English
Appropriate for ages:All ages
ISBN - 13:9781631591129

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