A Field Guide to Communication

Paperback | December 18, 2008

byPamela Shaw

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A Field Guide to Communication is an indispensable source on writing, research, presentations, and graphics for university students in the social sciences. Written to be accessible and straightforward, the text offers helpful advice on how to communicate with confidence in a variety ofcontexts - reports, press releases, essays, and speeches are just some of the diverse topics covered. Key principles are illustrated using engaging real-life examples frequently drawn from Canadian sources. Practical and versatile skills are reinforced with exercises throughout the text. A FieldGuide to Communication will equip students with the essential tools for professional positions in the social science and humanities fields.

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From the Publisher

A Field Guide to Communication is an indispensable source on writing, research, presentations, and graphics for university students in the social sciences. Written to be accessible and straightforward, the text offers helpful advice on how to communicate with confidence in a variety ofcontexts - reports, press releases, essays, and spe...

Pamela Shaw is a University-College Professor in the Geography Department at the University of Vancouver Island.

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Format:PaperbackDimensions:288 pages, 9 × 6 × 0.64 inPublished:December 18, 2008Publisher:Oxford University PressLanguage:English

The following ISBNs are associated with this title:

ISBN - 10:0195425138

ISBN - 13:9780195425130

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Table of Contents

Part I: Writing Skills1. Write to CommunicatePlain Language: What Does That Mean?Chapter ReviewReview Questions and Activities2. Academic and Professional WritingApproaches to Academic and Professional Writing10 Tips to Improve the Clarity of WritingChapter ReviewReview Questions and Activities3. Writing Formats for AcademicsAbstractsAnnotated Bibliographies and Literature ReviewsTerm PapersResearch ProposalsTheses and DissertationsChapter ReviewReview Questions and Activities4. Writing Formats for ProfessionalsPress ReleasesNewslettersBriefing NotesProposalsInternal MemosBusiness LettersE-MailResumesCover LettersChapter ReviewReview Questions and Activities5. More on WritingSources and CitationsPlagiarismThe Ethical WriterChapter ReviewReview Questions and ActivitiesPart II: Research Skills6. Research and KnowledgeSources of KnowledgeCultural KnowledgeAuthoritarian KnowledgeSuperstitious or Stereotyped KnowledgeExperiential KnowledgeChapter ReviewReview Questions and Activities7. Research BasicsDoing ResearchWho Does Research?How To Conduct ResearchQuantitative and Qualitative ApproachesResearch MethodsChapter ReviewReview Questions and Activities8. Recording ResearchObservational ReportsExperimental ReportsField ReportsUse of Technology in ResearchChapter ReviewReview Questions and ActivitiesPart III: Presentation Skills9. The Fear of Public SpeakingThe Fear ResponseFear ReactionsCalming TechniquesRelaxation and TensionIncreasing ConfidenceChapter ReviewReview Questions and Activities10. Speech ProductionVocal ProductionThe Elements of SpeakingHow To Change Your VoiceChapter ReviewReview Questions and Exercises11. Non-Verbal CommunicationThe Forms of Non-Verbal CommunicationImproving Non-Verbal CommunicationReading the AudienceEffective Non-Verbal CommunicationChapter ReviewReview Questions and Activities12. Creating a Great PresentationPurposeKnow Your AudienceVenue and TechnologyCreating and Designing the PresentationFormatsPrepare, Prepare, PreparePractise, Practise, PractiseDelivering the PresentationChapter ReviewReview Questions and Activities13. Engaging the Audience and Developing Your Own StyleKinds of QuestionsFinal Tips on Engaging the AudienceIs There a 'Right' Way To PresentDeveloping Your Personal Presentation StyleChapter ReviewReview Questions and ActivitiesPart IV: Illustrations and Mapping14. Visual DesignWhy Is Design Important?Perceptions of a PageContrastConsistencyConnectionsClosenessColour and SymbolsBringing It All TogetherWhen Not To Use the GuidelinesChapter ReviewReview Questions and Activities15. Visual AidsKinds of Visual AidsA Final Word on Visual AidsChapter ReviewReview Questions and Activities16. Presenting NumbersIssues To Consider in Using NumbersPresenting Numbers for UnderstandingNorms for NumbersChapter ReviewReview Questions and Activities17. Basics of MappingThe Use of MapsTypes of MapsFeatures of the MapThe Appearance of the MapData Collection and AccuracyWhat Is the Purpose of Your Map?The Role of the Map MakerChapter ReviewReview Questions and ActivitiesAfterwordNotesBibliographyIndex