ABSOLUT BOOK.: THE ABSOLUT VODKA ADVERTISING STORY by RICHARD LEWIS

ABSOLUT BOOK.: THE ABSOLUT VODKA ADVERTISING STORY

byRICHARD LEWIS

Kobo ebook | September 1, 2010

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ABSOLUT BOOK is the illustrated history of the most-awarded magazine campaign of all time. It is the story of the advertising campaign's origins, development and amazing success. The ads use the simple twp=word recipe to characterize the product (ABSOLUT PERFECTION), art (ABSOLUT WARHOL), cities, (ABSOLUT MANHATTAN). The book is written by one of hte brand's chief architects at the advertising agency.
Title:ABSOLUT BOOK.: THE ABSOLUT VODKA ADVERTISING STORYFormat:Kobo ebookPublished:September 1, 2010Publisher:RL Ideas, LtdLanguage:English

The following ISBNs are associated with this title:

ISBN:9990045843261

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