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This book is not just a primer, you will find it a kind of bible on starting and managing a small business in Canada. It covers the basic to advance principles of starting and growing a new business or buying a running business or a franchise in Canada. This book…

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The time has come when advertising has in some hands reached the status of a science. It is based on fixed principles and is reasonably exact. The causes and effects have been analyzed until they are well understood. The correct method of procedure have been…
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Step-By-Step, Newbie Friendly Traffic Method Makes Daily Paydays $343.24…Or More! This Works For Anyone That Follows Our Method… Social media networking sites has become of of the best channel to attract traffic, build an audience and eventually make money…

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“A lively and informative account of the creative process and how it works by someone who obviously knows.” —George Plimpton, editor of The Paris Review “Finally, a GPS for finding your great ideas.” —Mike Slosberg, cofounder of Digitas The ability to turn a good…
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LIFE IS A ZERO-SUM GAME Predatory Thinking is a masterclass in how to outwit the competition, in ordinary life as well as in business. It is the philosophy that has underpinned Dave Trott's distinguished career as a copywriter, creative director, and founder of…
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Article  marketing  is  one  of  the  simplest  ways  to  make  money online,  yet  most  people  seem  to  view  it  as  some  frightening endeavor that they…

Fading Ads of St. Louis

by Wm. Stage

|September 24, 2013

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Before the billboard, radio or television commercial, there was the painted ad. Today, these aging ads capture the imagination, harkening back to a bygone era. Vanishing paint on brick walls speaks to a time when commerce was much simpler and much more direct.…

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This isn't just a book. It's a cash machine that will put money in your pocket every time you use it for the rest of your life. Welcome to CASH COPY How To Offer Your Products And Services So Your Prospects Buy Them... NOW! The money-making blockbuster by…
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Is it something to be regarded as a work of beauty or art? Is it clever slogans or amusing prose? Or is it workmanship to be judged for an award or recognition? It’s none of the above. Advertising is salesmanship multiplied. Nothing more. And advertising copy, or…

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"We Bring Good Things to Life" "It’s Not TV, It’s HBO" "Visa: It’s Everywhere You Want to Be" These aren’t just advertising slogans; they’re game-changing insights. And according to ad industry legend Phil Dusenberry, who with his team at BBDO created these and…

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The problem with most advertising isn't that it's bad. The problem is it's ordinary. And while it may be perfectly fine for many things to be ordinary, (after all, most things are), it's not okay for advertising. Because only extraordinary advertising attracts…
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David Ogilvy said of Scientific Advertising, "Nobody should be allowed to have anything to do with advertising until he has read this book seven times. It changed the course of my life." In Scientific Advertising Claude C. Hopkins outlines testing and measuring…