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The era of "big data" has revolutionized many industries—including advertising. This is a valuable resource that supplies current, authoritative, and inspiring information about—and examples of—current and forward-looking theories and practices in advertising. •…
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Deliver Big-Picture Marketing Plans for Pennies on the Dollar Successful marketing expert and copywriter Robert W. Bly cuts through the clutter of short-lived marketing techniques and trendy gimmicks to reveal the critical steps you need to cross over from…

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Are you tired of being a Facebook amateur? Do you wish you could make some real money with Facebook like everyone else is? Whether you want to (1) know the basics of being successful with Facebook , (2) learn how to optimize your Facebook ads, or (3) make a…

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This book is not just a primer, you will find it a kind of bible on starting and managing a small business in Canada. It covers the basic to advance principles of starting and growing a new business or buying a running business or a franchise in Canada. This book…

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Great copy is the heart and soul of the advertising business. In this practical guide, legendary copywriter Joe Sugarman provides proven guidelines and expert advice on what it takes to write copy that will entice, motivate, and move customers to buy. For anyone…

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The Luxury Strategy, written by two world experts on the subject, provides the first rigorous blueprint for the effective management of luxury brands and companies at the highest level. It rationalizes those business models that have achieved profitability and…

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Finally! A basic, introductory, easy to understand and follow instruction guide on how to implement and succeed with your online marketing. Lyn Kelley, Ph.D., Certified Professional Coach has led hundreds of marketing seminars for people who despise marketing and…

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Sex in Consumer Culture: The Erotic Content of Media and Marketing considers the use of sex to promote brands, magazines, video games, TV programming, music, and movies. Offering both quantitative and qualitative perspectives from leading scholars in a variety of…

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Question: Does your LinkedIn account provide the following? Demonstrate your services and products in the best light possible? Create an income stream without being pushy Convert all your hard work and strategies into $$$$$ If the answer in NO then this book is…

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How do brand names differ from other names and what goes into making a good name great and a bad name ghastly? Knowing this can spell the difference between bankruptcy and marketplace triumph. In this indispensable guide the authors share the secrets of…

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"We Bring Good Things to Life" "It’s Not TV, It’s HBO" "Visa: It’s Everywhere You Want to Be" These aren’t just advertising slogans; they’re game-changing insights. And according to ad industry legend Phil Dusenberry, who with his team at BBDO created these and…

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Buy my free and cheap online Advertising methods for 5$. My successful methods are very very easy & 100% money back guaranteed. It's take just 5 minutes to complete my methods & guaranteed many online sales. My free and cheap online advertising methods…