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Ultimate Guide To Instagram For Business
Paperback

|May 26, 2017

$27.13 online

$31.95

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SELL MORE WITH INSTAGRAM Are you ready to tap into Instagram's booming network of 600 million viable customers? With the Ultimate Guide to Instagram for Business , social media marketing expert Kim Walsh-Phillips gives you the tools you need to get your due…
Ultimate Guide To Facebook Advertising: How To Access 1 Billion Potential Customers In 10 Minutes

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NEW CUSTOMERS ARE WAITING? FIND THEM ON FACEBOOKFacebook makes it easy for businesses like yours to share photos, videos, and posts to reach, engage, and sell to more than 1 billion active users. Advertising expert Perry Marshall is joined by co-authors Keith…
The Advertising Concept Book: Think Now, Design Later
Paperback

|September 8, 2016

$37.64 online

$41.95

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In creative advertising, no amount of glossy presentation will improve a bad idea. That’s why this book is dedicated to the first and most important lesson: concept. Structured to provide both a complete course on advertising and a quick reference on…
How to Talk to anyone: 92 Little Tricks for Big Success in Relationships

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"You'll not only break the ice, you'll melt it away with your new skills." -- Larry King "The lost art of verbal communication may be revitalized by Leil Lowndes." -- Harvey McKay, author of “How to Swim with the Sharks Without Being Eaten Alive”…
The Age Of Persuasion: How Marketing Ate Our Culture
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|August 31, 2010

$20.29 online

$22.00

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The ad men behind CBC Radio’s The Age of Persuasion combine lively social history and years of industry experience to show how the art of persuasion shapes our culture. Witty, erudite and irrepressibly irreverent, The Age of Persuasion provides a hugely…
Customer Service in an Instant: 60 Ways to Win Customers and Keep Them Coming Back

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As most corporate giants and small businesses alike have realized, service???both online and off???is a critical concern for surviving and thriving in today's fast-paced, quick-changing, and high-tech environment. Customer Service In An Instant will help you…
Ultimate Guide To Google Adwords: How To Access 100 Million People In 10 Minutes

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Covering the latest breaking news in Google AdWords, the fifth edition introduces revised, expanded and new chapters covering Enhanced Campaigns, Google AdWord's Express, Google's Product Listing Ads, and the introduction to Google's Universal Analytics.…
Ogilvy On Advertising In The Digital Age
Hardcover

|January 9, 2018

$35.23 online

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From Miles Young, worldwide non-executive chairman of Ogilvy & Mather, comes a sequel to David Ogilvy's bestselling advertising handbook featuring essential strategies for the digital age. In this must-have sequel to the bestselling Ogilvy On Advertising ,…
No Logo: Taking Aim at the Brand Bullies
Paperback

|December 5, 2000

$22.23 online

$22.95

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The hotly debated report from the frontlines of mounting backlash against multinational corporations. A national bestseller, No Logo took Canadians by storm when it was published last year in hardcover. Equal parts cultural analysis, political manifesto, mall-rat…
Hey, Whipple, Squeeze This: The Classic Guide to Creating Great Ads
Paperback

|February 1, 2016

$27.62 online

$30.00

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The classic guide to creating great advertising now covers all media: Digital, Social, and Traditional Hey Whipple, Squeeze This  has helped generations of young creatives make their mark in the field. From starting out and getting work, to building…
Copywriting That Works:: Bright Ideas to Help You Inform, Persuade, Motivate and Sell!

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Copywriting That Works: Bright Ideas to Help You Inform, Persuade, Motivate and Sell. If you want to master the craft of writing advertising and promotional copy that informs, persuades, motivates and sells, then this book is for you. It will guide you through…
Confessions of an Advertising Man
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|January 1, 2012

$22.18 online

$23.95

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A new edition of the timeless business classic featured on Mad Men —as fresh and relevant now as the day it was written   "We admire people who work hard, who are objective and thorough. We detest office politicians, toadies, bullies, and pompous…
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