Advertising, Commercial Spaces and the Urban

Hardcover | September 15, 2010

byAnne M. Cronin, Anne M Cronin

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Providing a detailed account of contemporary outdoor advertising and its relationship with urban space, this book examines what the outdoor advertising industry tells us about the commercial production of urban space, what industry practices reveal about contemporary capitalism, and how ads and billboard structures interface with spaces of the city.

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Providing a detailed account of contemporary outdoor advertising and its relationship with urban space, this book examines what the outdoor advertising industry tells us about the commercial production of urban space, what industry practices reveal about contemporary capitalism, and how ads and billboard structures interface with space...

ANNE CRONIN is Senior Lecturer in the Sociology Department at Lancaster University, UK. She has previously published Advertising Myths, Advertising and Consumer Citizenship, and Consuming the Entrepreneurial City (co-edited).

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Format:HardcoverDimensions:224 pages, 9 × 6 × 0.56 inPublished:September 15, 2010Publisher:Palgrave MacmillanLanguage:English

The following ISBNs are associated with this title:

ISBN - 10:0230216803

ISBN - 13:9780230216808

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Table of Contents

Introducing Commercial Spaces
The Industry and the City: Knowledge Practices as Commercial Experiments
Mobility, Market Research and Commercial Aesthetics
The Commodity Rhythms of Urban Space
Fabulating Commercial Spaces: Mediation, Texts, and Perception
Perceiving Urban Change in Detroit and Manchester: Space, Time and the Virtual
The Commercial Vernacular of Advertising: Public Space, Commercialisation and Public Address