Advertising, Commercial Spaces and the Urban by Anne M. Cronin

Advertising, Commercial Spaces and the Urban

byAnne M. Cronin, Anne M Cronin

Hardcover | July 28, 2010

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Providing a detailed account of contemporary outdoor advertising and its relationship with urban space, this book examines what the outdoor advertising industry tells us about the commercial production of urban space, what industry practices reveal about contemporary capitalism, and how ads and billboard structures interface with spaces of the city.

About The Author

ANNE CRONIN is Senior Lecturer in the Sociology Department at Lancaster University, UK. She has previously published Advertising Myths, Advertising and Consumer Citizenship, and Consuming the Entrepreneurial City (co-edited).
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Details & Specs

Title:Advertising, Commercial Spaces and the UrbanFormat:HardcoverDimensions:224 pages, 9.02 × 5.98 × 0.02 inPublished:July 28, 2010Publisher:Palgrave Macmillan UKLanguage:English

The following ISBNs are associated with this title:

ISBN - 10:0230216803

ISBN - 13:9780230216808

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Table of Contents

Introducing Commercial Spaces
The Industry and the City: Knowledge Practices as Commercial Experiments
Mobility, Market Research and Commercial Aesthetics
The Commodity Rhythms of Urban Space
Fabulating Commercial Spaces: Mediation, Texts, and Perception
Perceiving Urban Change in Detroit and Manchester: Space, Time and the Virtual
The Commercial Vernacular of Advertising: Public Space, Commercialisation and Public Address