Build Your Author Platform: The New Rules: A Literary Agent?s Guide to Growing Your Audience in 14 Steps

May 13, 2014|
Build Your Author Platform: The New Rules: A Literary Agent?s Guide to Growing Your Audience in 14 Steps by Carole Jelen
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A great book is no longer enough. An author platform is the most powerful key to success in today’s saturated market, and increasingly, publishers are demanding that new authors come to them with an existing audience of interested followers. Authors who are self-publishing have an even bigger need to build an engaged audience.

Social media makes building the writer platform easier than ever, but, unfortunately, most authors struggle to get it right. How can authors create their unique platform, connect with followers, write a manuscript, and grow their business?

InBuild Your Author Platform: The New Rules, top literary agent Carole Jelen and tech expert Michael McCallister apply their combined 35 years of expertise to outline 14 practical, hands-on steps to create a presence that will produce high book sales and expanded audience.

From pre-publication through book launch and beyond, authors will learn how to:
• Define goals and a unique brand
• Employ successful website strategies, content, social presence, media authority, and training
• Secure positive reviews
• Attract viewers efficiently without cost

Filled with detailed lessons, examples, success stories, and techniques used by marketing departments at major publishers,Build Your Author Platformis an indispensable guide for anyone looking for insight into publishing, promoting, and marketing books.
Carole Jelen, founder of Jelen Publishing and vice president of Waterside Productions, has been representing authors as a top-producing agent for over two decades. She specializes in areas of tech, business, and self-help. Jelen holds a master’s degree in English/Linguistics from the University of California, Los Angeles. Carole ...
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Title:Build Your Author Platform: The New Rules: A Literary Agent?s Guide to Growing Your Audience in 14 Steps
Format:Paperback
Product dimensions:384 pages, 9 X 6 X 0.68 in
Shipping dimensions:384 pages, 9 X 6 X 0.68 in
Published:May 13, 2014
Publisher:BenBella Books, Inc.
Language:English
Appropriate for ages:All ages
ISBN - 13:9781939529251

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