Building Communities: Social Networking For Academic Libraries by Denise GarofaloBuilding Communities: Social Networking For Academic Libraries by Denise Garofalo

Building Communities: Social Networking For Academic Libraries

byDenise GarofaloEditorDenise Garofalo

Other | October 31, 2013

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Social media is here to stay. A robust social media campaign can provide academic libraries with a means to showcase library resources, highlight content and events, and attract students to sample what the library has to offer. Building Communities is a handbook to implement social media technologies for academic libraries. It is a guide to planning and implementing a successful social media campaign and evaluating its impact. This title covers: the beginning of social networking in the academic context; how to implement use of social media technologies; and evaluating their use. The final section considers the future and asks: What's next?'

  • Provides information on how to plan, integrate, and assess the use of social media in academic libraries
  • Gives examples on the best social media technologies to implement in academic libraries
  • Discusses the skills and knowledge required in the academic library to launch a successful social media campaign
Denise A. Garofalois Systems and Catalog Services Librarian at Mount Saint Mary College in Newburgh, New York. Denise previously served as Library Director at the Astor Home for Children in Rhinebeck, and held various technology positions at the Mid-Hudson Library System in Poughkeepsie, as well as positions in many other libraries. De...
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Title:Building Communities: Social Networking For Academic LibrariesFormat:OtherDimensions:242 pages, 9.21 × 6.14 × 0.51 inPublished:October 31, 2013Publisher:Woodhead PublishingLanguage:English

The following ISBNs are associated with this title:

ISBN - 10:1843347350

ISBN - 13:9781843347354

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Table of Contents

The whats and whys of social networking for academic libraries
How to approach the implementation of social media technologies
Case studies of academic libraries and social media networking
First steps
Make the connection: posting on social media
Evaluating the impact of social media in academic libraries
Closing thoughts
Appendix 1: Survey questions
Appendix 2: Case study questions
Appendix 3: Tools and resources