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Be prepared for the future of international marketing! The future of your business depends on your ability to anticipate changes and developments in consumer behavior. Euromarketing and the Future helps you chart a course for success through the diverse and…
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First Published in 2004. Routledge is an imprint of Taylor & Francis, an informa company.

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Pourquoi certains accèdent-ils aux postes de premier plan alors que d'autres, avec peut-être les mêmes qualités, n'évoluent pas aussi rapidement ? Dévoilant les méthodes et critères de sélection des chasseurs de têtes, ce livre a été spécialement rédigé pour…

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Success is yours for the taking! Drawing on some of the latest findings in neuroscience and the work of some of the world's top traders, investors, economists, psychologists, entrepreneurs and other influential people, the FX Quadrant takes you on a journey…
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The 42nd annual edition of the leading guide to taxation in Britain. This practical and user-friendly guide is a bestseller with students, professionals, accountants and private individuals, explaining in simple terms how the UK tax system works and how best to…

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First Published in 2005. Routledge is an imprint of Taylor & Francis, an informa company.
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Studienarbeit aus dem Jahr 2006 im Fachbereich BWL - Marketing, Unternehmenskommunikation, CRM, Marktforschung, Social Media, Note: 2,7, SRH Hochschule Riedlingen, 9 Quellen im Literaturverzeichnis, Sprache: Deutsch, Abstract: Die Begriffe Konsum und…
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The Handbook is a virtual encyclopedia of public financial management, written by topmost experts, many with a background in the IMF and World Bank. It provides the first comprehensive guide to the subject that has been published in more than ten years. The book…
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Die Banksteuerung hat sich seit den Anfängen des Bank-Controlling in der deutschen Kreditwirtschaft mit großer Dynamik entfaltet. Einen entscheidenden Entwicklungsschub bedeutete das Prinzip der Wertorientierung, welches eine konsequente Ausrichtung an…

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Lance Taylor uses structuralist models to examine the issues of short-term fluctuations and long-term growth in developing economies.
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Entertainment media now comprise one of the world’s largest industries, yet they remain one of the least studied aspects of contemporary mass media. Every day hundreds of millions of people watch television programs that might broadly be described as…
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This new edition provides a rigorous yet accessible graduate-level introduction to financial economics. Since students often find the link between financial economics and equilibrium theory hard to grasp, less attention is given to purely financial topics, such…