The Business Book

Hardcover | February 17, 2014

byDorling Dk

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Packed with innovative graphics and simple explanations of business concepts, from managing risk and alternative business models to effective leadership and thinking outside the box, The Business Book covers every facet of business management.

Big ideas make great business thinkers and leaders. From Adam Smith and Andrew Carnegie to Bill Gates and Warren Buffett, The Business Book is perfect for college students, would-be entrepreneurs, or anyone interested in how business works.

The Business Book is the perfect primer to key theories of business and management, covering inspirational business ideas, business strategy and alternative business models. One hundred key quotations introduce you to the work of great commercial thinkers, leaders, and gurus from Henry Ford to Steve Jobs, and to topics spanning from start-ups to ethics.

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From the Publisher

Packed with innovative graphics and simple explanations of business concepts, from managing risk and alternative business models to effective leadership and thinking outside the box, The Business Book covers every facet of business management. Big ideas make great business thinkers and leaders. From Adam Smith and Andrew Carnegie to Bill Gates and Warren Buffett, The Business Book is perfect for c...

Format:HardcoverDimensions:352 pages, 9.56 × 7.94 × 0.98 inPublished:February 17, 2014Publisher:DKLanguage:English

The following ISBNs are associated with this title:

ISBN - 10:1465415858

ISBN - 13:9781465415851

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