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For courses in Business Communication
This package includes MyBCommLab®
The Ever-Changing Mold of Modern Business Communication
Business Communication Today continually demonstrates the inherent connection between recent technological developments and modern business practices. With each new edition, this text addresses the most essential changes in technology and how they impact the business world, while still addressing timeless business skills such as listening, presenting, and writing.
With a strong focus on mobile connectivity, the Thirteenth Edition is a highly integrated text that blends new topics such as social media in business seamlessly with more traditional entrepreneurial concepts. The flexible text is suitable for all readers seeking to master necessary skills for succeeding in the workplace. With a clear, fluid chapter organization that addresses, develops, and reviews major concepts, Business Communication Today instills crucial business skills readers will need to thrive in an office environment.
Personalize Learning with MyBCommLab®
MyBCommLab is an online homework, tutorial, and assessment program designed to work with this text to engage students and improve results. Within its structured environment, students practice what they learn, test their understanding, and pursue a personalized study plan that helps them better absorb course material and understand difficult concepts.
0134088263 / 9780134088266 Business Communication Today Plus MyBCommLab with Pearson eText -- Access Card Package, 13/e
Package consists of:
0133867552 / 9780133867558 Business Communication Today, 13e
0133877663 / 9780133877663 MyBCommLab with Pearson eText -- Access Card