Can Two Rights Make a Wrong?: Insights from IBM's Tangible Culture Approach by Sara J. Moulton Reger

Can Two Rights Make a Wrong?: Insights from IBM's Tangible Culture Approach

bySara J. Moulton Reger

Kobo ebook | March 27, 2006

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Nowadays, nearly every business leader recognizes the crucial importance of culture. But, in many organizations, attempts to handle culture issues remain “squishy,” unfocused, and unlikely to bring any value or results. Now, IBM’s leading experts reveal the way to make culture tangible to everyone involved—and how to effectively deal with a variety of culture challenges.


Can Two Rights Make a Wrong? leverages the lessons learned during IBM’s $3.5 billion acquisition of PricewaterhouseCoopers Consulting: insight that IBM has crystallized into a powerful methodology for transforming business culture.


The authors introduce “Business Practices,” an actionable surrogate for “culture” that business people can identify with, gauge, and act upon. Then, one step at a time, you’ll learn how to apply IBM’s practical culture transformation techniques in your unique environment. You’ll discover common patterns that lead to culture clashes so you can resolve or, better yet, prevent them. You’ll learn to clarify your expectations so people really “get” it—and do it. You’ll gain the way to measure culture change progress in terms everyone can understand and buy into.


Whether you’re involved with M&As, joint ventures, major transformation, internal restructuring, or any other initiative where culture is important, this book can help you take culture from a worrisome risk to a competitive advantage.  

  • Business Practices: the unseen hand that propels action
    Uncover what makes your organization unique
  • Right vs. Right: What to do when good options conflict
    Understand and manage the source of culture clash
  • Outcome Narratives: Get to the right place, the right way
    Clarify your desired future, clear the obstacles, measure progress, and deliver results

Sara J. Moulton Reger began the journey of writing this book as the practice executive responsible for IBM Organization Design and Change Management consulting. In 2002, she helped to lead integration of the PricewaterhouseCoopers Consulting acquisition, and later joined IBM Services Research to hone the integration experiences.   ...
Title:Can Two Rights Make a Wrong?: Insights from IBM's Tangible Culture ApproachFormat:Kobo ebookPublished:March 27, 2006Publisher:Pearson EducationLanguage:English

The following ISBNs are associated with this title:

ISBN - 10:0132704250

ISBN - 13:9780132704250

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Table of Contents

Foreword xxi

Preface xxiii

Acknowledgments xxv

About the Author xxvii

Contributing Authors xxix


Section I: The Basics 1

Chapter 1: Introduction–An Overview of Tangible Culture 3

Chapter 2: We Can’t Do This the Traditional Way–IBM’s Acquisition of PricewaterhouseCoopers Consulting 17

Chapter 3: Traditional Approaches to Culture Transformation–How Others Have Dealt with the Challenge 33

Chapter 4: How to Get to the Right Place the Right Way–Outcome Narratives 49

Chapter 5: The Good Thing That Can Cause Big Trouble–Right vs. Right 67

Chapter 6: The Unseen Hand That Propels Organizational Action–Business Practices 85

Chapter 7: Putting It All Together–The Business Practices Alignment Method 103


Section II: The Application 119

Chapter 8: Mergers and Acquisitions– Managing the Common Sources of Culture Clash 121

Chapter 9: Alliances–Finding Ways to Leverage Your Collective Capabilities 143

Chapter 10: Major Restructuring–Gaining Sustained Value from Your Reorganization 163

Chapter 11: Major Transformation–Addressing Your Plan’s Hidden Barrier 181

Chapter 12: Key Decisions and Everyday Business–Extending Tangible CultureInto the Operational Parts of Your Business 203


Section III: The Projects 225

Chapter 13: The Co-operators–Using Business Practices to Clarify Expectations 227

Chapter 14: Sales Pipeline–Using Right vs. Right to Differentiate Issues 241


Epilogue 251

Appendix: About the Contributors 255

Index 268