China Now: Doing Business in the World's Most Dynamic Market: Doing Business in the World's Most…

Hardcover | November 29, 2006

byN. Mark Lam, John Graham

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Turn East-West Relations Into Win-Win Situations

China has more than one billion people. That's one billion potential customers. China Now is your must-have guide to this exciting world of opportunity, written by a top corporate advisor and a renowned business professor who specialize in East-West business strategy. Together, Mark Lam and John Graham have worked with dozens of Fortune 500 companies and thousands of American and Chinese executives, and now share with you their most successful strategies, tactics, and insights.

A comprehensive all-in-one tour of the world's fastest growing market, China Now is filled with everything you need to know about China's people, negotiation styles, culture, history, economics, and business dealings. You'll learn how to plan, where to go, and who to visit for the best results. And, unlike other books on the market, you'll discover the key differences between various regions and businesses that could make or break the deal.

China Now includes:

  • The best regions to do business
  • Nonverbal cues and culture-based signals
  • Important travel, meeting, and personnel tips
  • Laws and regulations on customs, foreign trade, and investment
  • Protecting your intellectual property rights

    Even if you've read Sun Tsu's The Art of War, this book will help you master the art of peaceful negotiations-and establish long-term partnerships that profit everyone involved. The advice you'll find here is not only invaluable; it's absolutely essential to the future of your business.

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From the Publisher

Turn East-West Relations Into Win-Win SituationsChina has more than one billion people. That's one billion potential customers. China Now is your must-have guide to this exciting world of opportunity, written by a top corporate advisor and a renowned business professor who specialize in East-West business strategy. Together, Mark Lam a...

From the Jacket

MORE THAN ONE BILLION CUSTOMERS ARE WAITINGGet ready to do business with…CHINA NOWIt's one of the last-and largest-untapped markets in the world. But if you're looking to expand your business into China, you first need to understand its richly diverse culture, economic history, and subtle negotiation styles. This complete, one-stop gui...

N. Mark Lam is an attorney and business advisor specializing in East-West negotiations, and is the CEO of the world's largest Internet radio network, Live365.com. His area of expertise is in forming global alliances and resolving business and legal conflicts for global high-tech companies, including Philip Electronics and Hon Hai Preci...

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Format:HardcoverDimensions:9.2 × 6.3 × 1.29 inPublished:November 29, 2006Publisher:McGraw-Hill EducationLanguage:English

The following ISBNs are associated with this title:

ISBN - 10:0071472541

ISBN - 13:9780071472548

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