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Business leaders need to embrace sustainability in order to ensure the lasting success of their organizations. Co-authors Suhas Apte and Jagdish Sheth bring their expertise from practice and from academic to illustrate how business leaders can embed…

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The book on everything you need to know about retail branding, retail formula development, and out-of-the-box thinking. Follow the customer's journey from the couch at home to buying the physical product, and cover all the steps in between-offline and online-a…

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Companies flying high on economic good times may be in danger of forgetting the business fundamentals that underlie their success. Increased focus on the bottom line, competitive strategies, and financial goals divert attention from the primary source of every…

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Named one of CIO Magazine’s 7 New Must Read Business Books For The Fall! In WE-Commerce , visionary marketing strategist Billee Howard lays out her plan for a new vision of success and long-term, purposeful profitability in the new global, sharing economy…

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``Solution Selling is the most comprehensive sales and sales management process available today. Mike Bosworth has the best understanding of sales process in corporate America.''Jeffrey M. Fisher, Vice President, Symix Computer Systems.

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The major advances in transport services and the export of capital from Europe during the years 1870-1914 made possible the development of a true "world economy." This volume studies the British Empire's export activity in light of its world power status. Saul…

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This volume reviews the effects of the Uruguay Round agreements on the East Asian economies. It assesses the impact of the "greatest trade agreement in history" on the most dynamic and fastest growing region of the world from an East Asian/West Pacific…

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Perry traces and analyzes the evolution of U.S. international trade intermediaries (ITIs) who perform a variety of functions essential to international trade on behalf of manufacturers unable or unwilling to assume them. This volume provides previously…

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This work has been selected by scholars as being culturally important, and is part of the knowledge base of civilization as we know it. This work was reproduced from the original artifact, and remains as true to the original work as possible. Therefore, you will…

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How did the computer industry evolve into its present global structure? Why have some Asian countries succeeded more than others? Jason Dedrick and Kenneth L. Kraemer delve into these questions and emerge with an explanation of the rapid rise of the computer…