Communication Yearbook 33 by Christina S. BeckCommunication Yearbook 33 by Christina S. Beck

Communication Yearbook 33

EditorChristina S. Beck

Hardcover | April 30, 2009

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TheCommunication Yearbookannuals publish diverse, state-of-the-discipline literature reviews across the field of communication. Sponsored by theInternational Communication Association, volumes offer insightful descriptions of research as well as reflections on the implications of those findings for other areas of the discipline. Editor Christina S. Beck presents a diverse, international selection of articles that highlight empirical and theoretical intersections in the communication discipline.

Christina Beck is professor of communication at Ohio University. She has been editing the Communication Yearbook series for 3 years. CY 33 will be her final volume.
Title:Communication Yearbook 33Format:HardcoverDimensions:544 pages, 9.02 × 5.98 × 1.3 inPublished:April 30, 2009Publisher:Taylor and FrancisLanguage:English

The following ISBNs are associated with this title:

ISBN - 10:0415999618

ISBN - 13:9780415999618

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Table of Contents

A Synthesis of Findings and Theoretical Explanations for the "Boomerang Effect" in Response to Strategic MessagesSahara ByrneandPhilip Sol Hart  A Meta-Analytic Review of the Effects of Adapting Consumer Advertising Appeals to Cultural ValuesJos HornikxandDaniel J. O'Keefe  The Role of Computer-Tailoring in the Development of Persuasive Health Communication MessagesSeth M. Noar, Nancy Grant HarringtonandRosalie Shemanski  An Integrative Model of KnowledgeRonald E. Rice, Santa BarbaraandMarni Heinz  Communicating Statistical Risk InformationUlrich Hoffrage, Christine SkubiszandTorsten Reimer  Opening Up the Conversation on Genetics in Families: The Space for Communication ScholarsKathleen GalvinandLauren H. Grill  Re-Imagining Science, Technology, and Engineering: Communication PerspectivesPatrice M. Buzzanell, Lorraine G. KisselburghandBrenda L. Berkelaar  Organizational and Family Gender Role Reversal: A Cross-Contextual, Communication-Centered Review of the LiteratureCaryn E. Medved  Discourses of VolunteerismShiv GaneshandKirstie McAllum  Public Interest Media Activism and Advocacy as a Social Movement: A Review of the LiteraturePhilip Napoli  Image Restoration and Reconciliation: The Application, Limitations, and Future Directions of Apologia StudiesEmil B. Towner