Consequences of planned obsolescence for consumer culture and the promotional self: Analyzing ads by Christoph Behrends

Consequences of planned obsolescence for consumer culture and the promotional self: Analyzing ads

byChristoph Behrends

Kobo ebook | January 9, 2008

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Essay from the year 2004 in the subject Sociology - Communication, grade: 1,7, University of Leicester (Centre for Mass Communication Research), course: Avertising, Culture and Communication, 5 entries in the bibliography, language: English, abstract: During the 20th century, the industrialised countries have developed an extensive amount of obsolescence. It has become clear that nations in the developed world over-consume, while the poor in the developing world pay the price of our increased consumption with their lowered standards of living and increasing environmental damage . When did obsolescence emerge, in how far is it planned, and which consequences does it have for consumer culture and the promotional self on a broader scale? By drawing on numerous examples, this essay explains how advertisements are constructed semiotically and the ideologies they derive from.
Title:Consequences of planned obsolescence for consumer culture and the promotional self: Analyzing adsFormat:Kobo ebookPublished:January 9, 2008Publisher:GRIN VerlagLanguage:English

The following ISBNs are associated with this title:

ISBN - 10:3638889246

ISBN - 13:9783638889247

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