Console Wars: Sega, Nintendo, And The Battle That Defined A Generation by Blake J. HarrisConsole Wars: Sega, Nintendo, And The Battle That Defined A Generation by Blake J. Harris

Console Wars: Sega, Nintendo, And The Battle That Defined A Generation

byBlake J. Harris

Paperback | June 2, 2015

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A BEST BOOK OF THE YEAR: NPR, Slate, Publishers Weekly, Goodreads

Following the success of The Accidental Billionaires and Moneyball comes Console Wars—a mesmerizing, behind-the-scenes business thriller that chronicles how Sega, a small, scrappy gaming company led by an unlikely visionary and a team of rebels, took on the juggernaut Nintendo and revolutionized the video game industry.

In 1990, Nintendo had a virtual monopoly on the video game industry. Sega, on the other hand, was just a faltering arcade company with big aspirations and even bigger personalities. But that would all change with the arrival of Tom Kalinske, a man who knew nothing about videogames and everything about fighting uphill battles. His unconventional tactics, combined with the blood, sweat and bold ideas of his renegade employees, transformed Sega and eventually led to a ruthless David-and-Goliath showdown with rival Nintendo.

The battle was vicious, relentless, and highly profitable, eventually sparking a global corporate war that would be fought on several fronts: from living rooms and schoolyards to boardrooms and Congress. It was a once-in-a-lifetime, no-holds-barred conflict that pitted brother against brother, kid against adult, Sonic against Mario, and the US against Japan.

Based on over two hundred interviews with former Sega and Nintendo employees, Console Wars is the underdog tale of how Kalinske miraculously turned an industry punchline into a market leader. It’s the story of how a humble family man, with an extraordinary imagination and a gift for turning problems into competitive advantages, inspired a team of underdogs to slay a giant and, as a result, birth a $60 billion dollar industry.

Blake J. Harris is a writer and filmmaker based out of New York. He is currently codirecting the documentary based on this book, which is being produced by Scott Rudin, Seth Rogen, and Evan Goldberg. He will also serve as an executive producer on Sony's feature-film adaptation ofConsole Wars.
Title:Console Wars: Sega, Nintendo, And The Battle That Defined A GenerationFormat:PaperbackDimensions:576 pages, 9 × 6 × 1.44 inPublished:June 2, 2015Publisher:HarperCollinsLanguage:English

The following ISBNs are associated with this title:

ISBN - 10:0062276700

ISBN - 13:9780062276704


Rated 5 out of 5 by from Fantastic. If you care at all about video games, read this book. Heck, if you ever played a Nintendo or Sega system growing up, read this book. It tells a great story of how Sega built themselves, and how the powerhouse that was/is Nintendo came to be.
Date published: 2018-05-25
Rated 5 out of 5 by from Cute anf Fun Story Just a good clean fun Southern romance. You'll fall for Keeley Murdock from the first page on. Fun read!
Date published: 2018-03-08
Rated 5 out of 5 by from Highly Recommend This One! I was completely blown away by this novel. I was expecting a sassy, humorous romance novel, and while those elements were definitely there; it also brought in a mystery element that I wasn't at all expecting, and that really added extra depth to the story. I love Mary Kay Andrew's work, and this one is definitely a win in my eyes!
Date published: 2016-12-28
Rated 4 out of 5 by from Impressive This book is more than the history of my consoles of youth, it's
Date published: 2014-11-14
Rated 3 out of 5 by from Great book, terrible dialogue As a gaming nerd I really enjoyed reading Console Wars. It managed to give me an insider's view of the companies that shaped modern video gaming. Unfortunately the way the author decided to tell the story would make anyone cringe. Had Harris focused more on the story and on showcasing his research instead of trying to imagine what the actors in this story though or said it would have been a significantly better book. I only recommend it if you are interested in gaming history, if not go read a Wikipedia article.
Date published: 2014-10-30
Rated 5 out of 5 by from hilarious and great this is an absoulutely great book. I love it!! :)
Date published: 2008-04-26

Editorial Reviews

A must-read. Period.