Console Wars: Sega, Nintendo, And The Battle That Defined A Generation

Console Wars: Sega, Nintendo, And The Battle That Defined A Generation

Paperback | June 2, 2015

byBlake J. Harris

not yet rated|write a review

A BEST BOOK OF THE YEAR: NPR, Slate, Publishers Weekly, Goodreads

Following the success of The Accidental Billionaires and Moneyball comes Console Wars—a mesmerizing, behind-the-scenes business thriller that chronicles how Sega, a small, scrappy gaming company led by an unlikely visionary and a team of rebels, took on the juggernaut Nintendo and revolutionized the video game industry.

In 1990, Nintendo had a virtual monopoly on the video game industry. Sega, on the other hand, was just a faltering arcade company with big aspirations and even bigger personalities. But that would all change with the arrival of Tom Kalinske, a man who knew nothing about videogames and everything about fighting uphill battles. His unconventional tactics, combined with the blood, sweat and bold ideas of his renegade employees, transformed Sega and eventually led to a ruthless David-and-Goliath showdown with rival Nintendo.

The battle was vicious, relentless, and highly profitable, eventually sparking a global corporate war that would be fought on several fronts: from living rooms and schoolyards to boardrooms and Congress. It was a once-in-a-lifetime, no-holds-barred conflict that pitted brother against brother, kid against adult, Sonic against Mario, and the US against Japan.

Based on over two hundred interviews with former Sega and Nintendo employees, Console Wars is the underdog tale of how Kalinske miraculously turned an industry punchline into a market leader. It’s the story of how a humble family man, with an extraordinary imagination and a gift for turning problems into competitive advantages, inspired a team of underdogs to slay a giant and, as a result, birth a $60 billion dollar industry.

Pricing and Purchase Info

$17.86 online
$19.99 list price (save 10%)
In stock online
Ships free on orders over $25
Prices may vary. why?
Please call ahead to confirm inventory.

Console Wars: Sega, Nintendo, And The Battle That Defined A Generation

Paperback | June 2, 2015
In stock online Available in stores
$17.86 online $19.99 (save 10%)

From the Publisher

A BEST BOOK OF THE YEAR: NPR, Slate, Publishers Weekly, GoodreadsFollowing the success of The Accidental Billionaires and Moneyball comes Console Wars—a mesmerizing, behind-the-scenes business thriller that chronicles how Sega, a small, scrappy gaming company led by an unlikely visionary and a team of rebels, took on the juggernaut Nin...

From the Jacket

Named a "Best Book of the Year" by NPR, Slate, Publishers Weekly, and GoodreadsIt was a once-in-a-lifetime battle that pitted brother against brother, kid against adult, Sonic against Mario, and the United States against Japan. . . .In 1990, Nintendo had a virtual monopoly on the videogame industry. Sega was a faltering arcade company ...

Blake J. Harris is a writer and filmmaker based out of New York. He is currently codirecting the documentary based on this book, which is being produced by Scott Rudin, Seth Rogen, and Evan Goldberg. He will also serve as an executive producer on Sony's feature-film adaptation ofConsole Wars.

other books by Blake J. Harris

A guerra dos consoles
A guerra dos consoles

Kobo ebook|Aug 28 2015

$12.49 online$16.13list price(save 22%)
see all books by Blake J. Harris
Format:PaperbackDimensions:576 pages, 9 × 6 × 1.44 inPublished:June 2, 2015Publisher:HarperCollinsLanguage:English

The following ISBNs are associated with this title:

ISBN - 10:0062276700

ISBN - 13:9780062276704

Customer Reviews of Console Wars: Sega, Nintendo, And The Battle That Defined A Generation

Reviews

Extra Content

Editorial Reviews

A must-read. Period.