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Hooked: by Nir Eyal with Ryan Hoover , Summary & Analysis

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Hooked by Nir Eyal with Ryan Hoover | Summary & Analysis   Preview: Hooked is a textbook for developers and designers who wish to build a product or app that will repeatedly engage its users. Today, more than ever, a product needs to be self-sustaining…
Persuasion: Mastery- How to Master Persuasion, Mind Control and NLP: Persuasion Series, #2

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Persuasion Series Book #2 Do you want to know exactly how to get the upper hand in conversations, debates, and negotiations? Do you desire the ability to persuade individuals as well as audiences? Persuasion often gets a bad rap; naysayers call it a manipulative…
La domanda comanda:
Kobo ebook | Italian

|July 1, 2017

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Chi sono i Capitani del Capitalismo? Sono quelli che, con quello che fanno, generano ricchezza per tutti! Bene, a dieci anni dall'inizio della crisi economica, chi comanda? Vediamo, non i produttori che con la crisi vedono svalutate le loro merci, non gli…
Driving Efficiency Theory
Kobo ebook

|June 3, 2017

$3.75

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This book presents lists of how to change hardware and behavior for efficiency as well as why this works in a theory explaining the list items and teaching the reader to advance the theory.
Demand wins
Kobo ebook

|June 20, 2017

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Who are Captains of Capitalism? They are the ones that, with what they do, generate wealth for everyone! Well, after ten years from the beginning of the economic crisis, who commands? Let us see,they are not the producers who with the crisis see their goods…
Summary and Analysis of Predictably Irrational: The Hidden Forces That Shape Our Decisions: Based…

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So much to read, so little time? This brief overview of Predictably Irrational tells you what you need to know—before or after you read Dan Ariely’s book. Crafted and edited with care, Worth Books set the standard for quality and give you the tools you need to be…
Das Geheimnis der Effizienz: In 5 Schritten Ihre Effizienz um 80 % steigern

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Wer wollte von sich behaupten, nicht effektiv zu sein? Wenn man schon arbeitet, dann muss es sich auch lohnen, ansonsten wäre es wohl an der Zeit für eine Pause, wenn nicht für den ganz großen Wechsel. Höchst verlockend dagegen ist die Vorstellung, in gerade mal…
NeuroAuthority: How to Create Authority Positioning in the Subconscious and be Remembered

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What is “NeuroAuthority” anyway? At a high level, it’s the combination of neuroscience and authority marketing. Neuromarketing is a new field of marketing research that studies consumers’ sensorimotor, cognitive, and affective response to marketing stimuli. The…
La spesa con gli occhi aperti
Kobo ebook | Italian

|September 13, 2015

$1.99

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Fare la spesa è divertente per qualcuno, un male necessario per altri. In ogni caso occorre tenere gli occhi ben aperti, per non cascare nei mille tranelli che i pubblicitari prima e i supermercati poi, ci tendono ad ogni piè sospinto. Ci sono interi settori…
Predictably Irrational: by Dan Ariely , Summary & Analysis

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Predictably Irrational by Dan Ariely | Summary & Analysis   Preview: Predictably Irrational provides a data-driven window into the ways in which the human mind fails to make rational choices time and time again. While some of these irrational decisions…
Reach: Cultivate Customer Loyalty and Reap Intel
Kobo ebook

|February 23, 2016

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Customers are at the core of every aspect of business. This simple fact makes it crucial to cultivate customer loyalty. Even for the best companies, identifying the disconnect between attempts to be great in the eyes of customers and how customers actually…
A Joosr Guide to... Predictably Irrational by Dan Ariely: The Hidden Forces that Shape Our Decisions

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In today's fast-paced world, it's tough to find the time to read. But with Joosr guides, you can get the key insights from bestselling non-fiction titles in less than 20 minutes. Whether you want to gain knowledge on the go or find the books you'll love, Joosr's…