57 results for

Sort By:

Sorted By: Top Matches
Filtered By:
Books
Business and Finance
Marketing and Sales
Consumer Behaviour
$15 - $19.99
1 - 12 of 57 Results
Top Matches

In stock online

Available in stores

"A marvelous book… thought provoking and highly entertaining." —Jerome Groopman, New York Times bestselling author of How Doctors Think "Ariely not only gives us a great read; he also makes us much wiser." —George Akerlof, 2001 Nobel Laureate in…

In stock online

Available in stores

Revolutionary retail guru Paco Underhill is back with a completely revised edition of his classic, witty bestselling book on our ever-evolving consumer culture—full of fresh observations and important lessons from the cutting edge of retail such as Internet…
Paperback

|February 25, 2014

$15.40 online

$23.00

save 33%

In stock online

Available in stores

A revelatory look at how our environment unconsciously yet dramatically shapes the judgments and decisions we make every day Most of us go through life believing that we are in control of the choices we make—that we think and behave almost independently…
Paperback

|February 2, 2010

$17.42 online

$22.00

save 20%

In stock online

Available in stores

How much do we know about why we buy? What truly influences our decisions in today's message-cluttered world? An eye-grabbing advertisement, a catchy slogan, an infectious jingle? Or do our buying decisions take place below the surface, so deep within our…
Paperback

|August 16, 2016

$18.63 online

$20.95

save 11%

In stock online

Available in stores

Ever since Adam Smith, the central teaching of economics has been that free markets provide us with material well-being, as if by an invisible hand. In Phishing for Phools , Nobel Prize-winning economists George Akerlof and Robert Shiller deliver a fundamental…

In stock online

Available in stores

A powerful sequel to Benjamin R. Barber's best-selling Jihad vs. McWorld, Consumed offers a vivid portrait of an overproducing global economy that targets children as consumers in a market where there are never enough shoppers and where the primary goal is no…

In stock online

Available in stores

The New York Times bestseller that introduced the business world to a future that's already here--now in paperback with a new chapter about Long Tail Marketing and a new epilogue. Winner of the Gerald Loeb Award for Best Business Book of the Year In the most…
Paperback

|September 13, 2011

$18.69 online

$22.00

save 15%

In stock online

Available in stores

If the consumer economy had a sex, it would be female. If the business world had a sex, it would be male. And therein lies the pickle. Women are the engine of the global economy, driving 80 percent of consumer spending in the United States alone. They hold the…
Paperback

|July 11, 2007

$17.87 online

$24.95

save 28%

In stock online

Available in stores

One of the best books around for demystifying the deliberately mysterious arts of advertising." - Salon "Fascinating, entertaining and thought-stimulating." - The New York Times Book Review "A brisk, authoritative and frightening report on how manufacturers,…

Available for download

Not available in stores

“Best Business Books of 2016” — Financial Times Inc.com’s Geoffrey James Names Pre-Suasion Best Sales and Marketing Book of 2016 NEW YORK TIMES BESTSELLER WALL STREET JOURNAL BESTSELLER The author of the legendary bestseller Influence , social psychologist Robert…
Paperback

|September 26, 2013

$18.90 online

$19.95

save 5%

In stock online

Not available in stores

Science has made the leap from the lab to come to a store near you-and the effects on us are phenomenal. Corporations in hyper-competition are now using the new mind sciences to analyze how and when we shop, and the hidden triggers that persuade us to consume.…
Kobo ebook

|November 4, 2014

$16.99

Available for download

Not available in stores

How do successful companies create products people can't put down? Why do some products capture widespread attention while others flop? What makes us engage with certain products out of sheer habit? Is there a pattern underlying how technologies hook us? Nir Eyal…