We found 84 results for “


Showing 1 - 12 of 84 Results

In stock online

Not available in stores

Learn your Consumer Behavior course YOUR Way with CB! CB's easy-reference, paperback textbook presents course content through visually-engaging chapters as well as Chapter Review Cards that consolidate the best review material into a ready-made study tool. With…
Hardcover

$194.63 online

$228.38

save 14%

In stock online

Not available in stores

Anti-consumerism has become a conspicuous part of contemporary activism and popular culture, from ¿culture jams¿ and actions against Esso and Starbucks, through the downshifting and voluntary simplicity movements, the rise of ethical consumption and…

In stock online

Not available in stores

Seeks to connect the reader to the scope and majesty of Freud's vision. Most chapters focus on one of his key texts before discussing the topics more widely in relation to other authors and to consumer research. Explanations by Melanie Klein, Jacques Lacan and…

In stock online

Not available in stores

Sustainable consumption is a central research topic in academic discourses of sustainable development and global environmental change. Informed by a number of disciplinary perspectives, this book is structured around four key themes in sustainable consumption…
Hardcover

$195.30 online

$226.50

save 13%

In stock online

Not available in stores

Hardcover

$191.01 online

$203.00

save 5%

In stock online

Not available in stores

Social Marketing: marketing in the service of societal problems. Does this approach represent dangerous social engineering, or is it the best hope we have to treat what are often regarded as intransigent problems? For both academics and practitioners involved…

In stock online

Not available in stores

Hardcover

$198.01 online

$207.20

In stock online

Not available in stores

What is important to ethical consumers when thinking about going on holiday and how do they incorporate their lifestyle choices into these holidays? What values inform their lifestyles and how do they satisfy these values on holiday? Do ethical consumers…

In stock online

Not available in stores

Breaking new ground in the study of Chinese urban society, this book applies critical discourse analysis to ethnographic data gathered in Anshan, a third-tier city and market in northeast China. The book confronts the ¿ still widespread ¿ notion that…
Hardcover

$212.53 online

$224.00

save 5%

In stock online

Not available in stores

By examining the interface between consumer behavior and new product development, People and Products: Consumer Behavior and Product Design demonstrates the ways in which consumers contribute to product design, enhance product utility, and determine brand…
Hardcover

$162.50

In stock online

Not available in stores

Today Japan is still the second largest and most important consumer market in the world. This book discusses the development of Japanese consumerism, particularities of Japanese consumer behaviour and consumer rights, new consumer groups and emerging trend…

In stock online

Not available in stores

The luxury industry is dynamic, unique and truly global. Over the years, it has seen a fascinating development of rapid and significant growth in emerging markets. Emerging markets which have been a source of growth for leading luxury brands such as Louis…