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The Guiding Purpose Strategy
Paperback

|This title releases November 30, 2017

$25.95

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Purpose is the Know-Why. And in today’s day and age, Know-Why is the new know-how. But understanding, articulating and knowing your Purpose is more than just possessing knowledge. It represents the intellectual essence of your raison d’être. The…
The Guiding Purpose Strategy
Kobo ebook

|This title releases November 30, 2017

$15.19 online

$18.99

save 20%

Pre-order online

Not available in stores

Purpose is the Know-Why. And in today’s day and age, Know-Why is the new know-how. But understanding, articulating and knowing your Purpose is more than just possessing knowledge. It represents the intellectual essence of your raison d’être. The Guiding Purpose…
The War Against Cash
Kobo ebook

|November 13, 2017

$9.29 online

$10.66

save 12%

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We are constantly being told that we are on the cusp of a cashless society. The financial services industry would certainly like to see it that way. We are being enticed with contactless cards, mobile phone payment apps, and methods of bank transfer: all,…
The Clueless Journey
Kobo ebook

|November 15, 2017

$6.99

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A woman's journey into motherhood changes her perspective about Customer Service, bringing about a positive change in her company's turn over in less than a month.
Do Good: Embracing Brand Citizenship to Fuel Both Purpose and Profit
Kobo ebook

|November 30, 2017

$21.39 online

$26.63

save 19%

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Good works are no longer optional. For many businesses, success comes in unexpected ways. Toms grew into a $600 million company by giving away 35 million pair of shoes. Patagonia’s profits have climbed year after year even as it funnels heavy investments into…
Scritti corsari 2: Dentro il decennio perduto della crisi economica

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Psss, ascoltate cosa dicono quelli ficcati nelle stanze dei bottoni: "Io e i miei colleghi potremmo avere valutato male la forza del mercato del lavoro, il grado con cui le aspettative di lungo termine dell'inflazione sono in linea con il nostro obiettivo…
Marketing et pauvreté: Être pauvre dans la société de consommation

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Consommation et pauvreté. Deux mots a priori antinomiques mais qui ne cessent d’être liés au gré des représentations, des discours et même des préjugés à propos des personnes pauvres. Deux mots de plus en plus liés aussi dans le champ du marketing qui se saisit…
scritti corsari 3
Kobo ebook | Italian

|November 11, 2017

$2.99

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Su, dai, ci siamo quasi, un ultimo sforzo; quel dannato inizio della crisi già si intravvede. Si, è vero, quello della fine non ancora checchè ne dicano proprio quelli che avrebbero dovuto prevederne lo schiocco e magari pure gli echi che di tanto in tanto…