Consumers in the Country: Technology and Social Change in Rural America by Ronald R. KlineConsumers in the Country: Technology and Social Change in Rural America by Ronald R. Kline

Consumers in the Country: Technology and Social Change in Rural America

byRonald R. Kline

Paperback | July 31, 2002

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From 1900 to 1960, the introduction and development of four so-called urbanizing technologies-the telephone, automobile, radio, and electric light and power-transformed the rural United States. But did these new technologies revolutionize rural life in the ways modernizers predicted? And how exactly-and with what levels of resistance and acceptance-did this change take place? In Consumers in the Country Ronald R. Kline, avoiding the trap of technological determinism, explores the changing relationships among the Country Life professionals, government agencies, sales people, and others who promoted these technologies and the farm families who largely succeeded in adapting them to rural culture.

Ronald R. Kline is a professor of history of technology at Cornell University, with a joint appointment in the Department of Science and Technology Studies and the School of Electrical and Computer Engineering.
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Title:Consumers in the Country: Technology and Social Change in Rural AmericaFormat:PaperbackDimensions:384 pages, 9 × 6 × 0.8 inPublished:July 31, 2002Publisher:Johns Hopkins University PressLanguage:English

The following ISBNs are associated with this title:

ISBN - 10:0801871158

ISBN - 13:9780801871153

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Careful, meticulously researched, and well written.