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The Definitive Guide To Entertainment Marketing: Bringing The Moguls, The Media, And The Magic To…

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Entertainment Marketing NOW: Every Platform, Technology, and Opportunity   Covers film, cable, broadcast, music, sports, publishing, social media, gaming, and more Reflects powerful trends ranging from smartphones to globalization Demonstrates breakthrough…
Your Guide To Entertainment Marketing and Performance (Collection)
Kobo ebook

|August 8, 2013

$111.89 online


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Entertainment spending is soaring worldwide, driven by new technologies, new platforms, new business models, and unrelenting demand amongst seven billion consumers. That means entertainment marketing opportunities are soaring, too. But this business is more…