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indigoBooksAlison Kramer

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Unselling: The New Customer Experience
Hardcover

|September 29, 2014

$20.63 online

$30.00

save 31%

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UnSelling is about everything but the sell. We put all of our focus on the individual purchase transaction, while putting the rest of our business actions second. We've become blind to customer service, support, branding, experiences and even product quality.…
The Book of Business Awesome / The Book of Business UnAwesome: How Engaging Your Customers and…

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UnAwesome is UnAcceptable. The Book of Business Awesome is designed as two short books put together—one read from the front and the other read from the back when flipped over. Covering key business concepts related to marketing, branding, human resources,…
QR Codes Kill Kittens: How to Alienate Customers, Dishearten Employees, and Drive Your Business…

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Easy to digest tips and tools on how not to run a business Experts are constantly telling us what we need to be doing to improve our businesses. Hundreds of books in the market are filled with advice from these experts. But how can you filter out all of the bad…
UnMarketing: Stop Marketing. Start Engaging
Paperback

|February 21, 2012

$17.94 online

$22.95

Out of stock online

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Stop marketing. Start UnMarketing. No one likes cold calls at dinnertime, junk mail overflowing your mailbox, and advertisements that interrupt your favorite shows. If this is "marketing," then the world would probably prefer whatever is the opposite of that. If…