We found 56 results
indigoBooksArthur Asa Berger

showing 1 - 12 of 56 Results

In stock online

Not available in stores

In stock online

Not available in stores

In stock online

Not available in stores

An introduction to genre analysis, this highly readable volume presents key concepts in an accessible manner for undergraduate courses in film, TV, media criticism and cultural studies. The texts are representative of horror, science fiction, spy, classic…

In stock online

Not available in stores

Making Sense of Media is a lively and accessible text that helps readers understand mass media and the texts they carry. Designed expressly for those interested in gaining a solid understanding of the media and how they work, it is an indispensable book. Offers a…

In stock online

Not available in stores

This comprehensive resource on mass communication theory is structured around the key conceptual areas of text, audience, media, production and society. Using illustrations from popular genres - particularly film and television - Arthur Asa Berger combines his…

In stock online

Not available in stores

In stock online

Not available in stores

The fifth edition of this approachable text draws on both academic and applied perspectives to offer a lively critique of contemporary advertising's effects on American character and culture. Berger explains how advertising works by employing a psycho-cultural…

In stock online

Not available in stores

In this sociology textbook/mystery novel, students can join Sherlock Holmes and Watson as they discover a new area ripe for acrimony and intrigue: social theory. In 1910, the most prominent social theorists in the world gather in London for a conference on the…

In stock online

Not available in stores

Southwest literary humor and Yiddish humor collided in the ever-popular comic strip "Li'l Abner," From 1936 to 1977, when it ceased publication, this comic strip entertained, annoyed, riled, and amused legions of readers. Li'l Abner, Daisy Mae, Mammy and Pappy…

In stock online

Not available in stores

Arthur Asa Berger elucidates narrative theory and applies it to readers' everyday experiences with popular forms of mass media. This unique book demonstrates how to interpret narratives while presenting the analysis in an accessible manner.
Paperback

$16.95

In stock online

Not available in stores

Azriel Moshe, the head of an inter-disciplinary team of scholars investigating the Kabbalah, has been murdered. The only clue found is a strange mark Moshe left on the floor, written in his own blood. Which of Moshe's colleagues is the murderer? Was it his…
Hardcover

$91.00

$65.09 online

save 28%

In stock online

Not available in stores

Using a cultural studies approach to deal with certain classical myths and the way they inform psychoanalytic theory, historical experience, elite culture, popular culture and everyday life, this book follows the 'myth model' to show the mythic content of many…