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indigoBooksBrian Salter


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Open this book and you will - Get people's attention - Write compelling copy - Make an impact in the media - Keep your customers coming back

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An understanding of public relations is crucial to anyone who wants to advance their career. Written by Brian Salter, a leading expert on public relations as both a practitioner and a journalist, this book quickly teaches you the insider secrets you need to know…
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The building-block has been a familiar and much-loved presence in children's toy-boxes for centuries. In the twentieth century, however, new production techniques allowed it to evolve into a multiplicity of systems which enabled any child to be both architect and…
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What's in this book? Open this book and you will... - Improve communication - Foster development - Establish goals - Encourage success Learn how to be a mentor: - Understanding mentoring - The mentoring process - Successful mentoring relationships - Skills for…

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Whatever your degree of prior knowledge, this 28-day course will put you on the path to business success. It includes four tried-and-tested bestselling titles - Successful Marketing in a Week ; Successful Digital Marketing in a Week ; Successful Social Media…

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Part of a vital series for today's manager, produced in conjunction with the Chartered Management Institute, this book delivers clear, expert advice on the most frequently asked questions about presenting effectively in the workplace in a format designed to fit…

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The ability to deal with difficult people is crucial to anyone who wants to advance their career. Written by Brian Salter and Naomi Langford-Wood, leading experts on dealing with difficult people as both coaches and practitioners, this book quickly teaches you…

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First Published in 1994. Routledge is an imprint of Taylor & Francis, an informa company.